I think HTML is one of those Highly Trumped-up Marketing Languages, used to
sell books.
Once upon a time, bookstores sold computer books that were under 250 pages,
and weighed less than a pound. Also, they retailed for around $19.99-$29.99.
Peachpit Press had some really excellent books like this.
As a covert project between various booksellers and tech industry giants, a
standard was reached for producing a marketable technology that would spawn
off hundreds of marketing ventures. This standard became known as Highly
Trumped-Up Marketing Language; an offshoot of the failed Somehow Gone away
Marketing Language, SGML, that failed to sell a single book. Well, maybe 2
or 3 to a government agency here or there...
HTML, in its initial form, provided an unfamiliar environment to most
developers, thus represented a huge opportunity to produce books in the
500-page range. Adding to the sheer volume of books is the fact that HTML
begs the participation of non-tech folks, who are so clueless that they
think a 500-page book will be twice as good as a 250-page book. Sales
exploded.
Some years into the bookselling craze, this same secret society released the
next wave of marketing in the form of XML, or the eXtremely Marketable
Language. Having learned from the "Best Practices" of hyping HTML, XML now
enjoys enough shelf space on bookstore shelves to require metal support
colums just to hold them up.
Also at the same time, JAVA, the Joint Alliance to sell Virtually Anything,
has also proven to be a huge profitmaker for everybody from small-time
consultants right up to lumber mills that sell their excess trees for
printing JAVA manuals.
Alan McCollough
Web Programmer
Allaire Certified ColdFusion Developer
Alaska Native Medical Center
> -----Original Message-----
> From: Jason Lotz [SMTP:[EMAIL PROTECTED]]
> Sent: Wednesday, September 20, 2000 2:54 PM
> To: '[EMAIL PROTECTED]'
> Subject: RE: [Fusebox] Dropping Session
>
> Almost exactly like batch files in DOS. Almost.
>
> -----Original Message-----
> From: Erik Voldengen [mailto:[EMAIL PROTECTED]]
> Sent: Wednesday, September 20, 2000 3:51 PM
> To: '[EMAIL PROTECTED]'
> Subject: RE: [Fusebox] Dropping Session
>
>
> Could someone please explain exactly what is this "HTML" thing
> that everyone is talking about? Is it on the Fusebox.org site?
> What does it do? Is it like PDF or Batch files in DOS?
>
> > Yeah, you wouldn't know HTML if it came up and bit you on the . . .
> >
> > Jason
> >
> > -----Original Message-----
> > From: Erik Voldengen [mailto:[EMAIL PROTECTED]]
> > Sent: Wednesday, September 20, 2000 3:42 PM
> > To: '[EMAIL PROTECTED]'
> > Subject: RE: [Fusebox] Dropping Session
> >
> >
> > Oh, did that post have HTML in it? I didn't notice.
> >
> > > Can you please turn HTML off when you send emails to the list?
> --------------------------------------------------------------------------
> --
> --
> To Unsubscribe visit
> http://www.houseoffusion.com/index.cfm?sidebar=lists&body=lists/fusebox or
> send a message to [EMAIL PROTECTED] with 'unsubscribe' in
> the body.
> --------------------------------------------------------------------------
> ----
> To Unsubscribe visit
> http://www.houseoffusion.com/index.cfm?sidebar=lists&body=lists/fusebox or
> send a message to [EMAIL PROTECTED] with 'unsubscribe' in
> the body.
------------------------------------------------------------------------------
To Unsubscribe visit
http://www.houseoffusion.com/index.cfm?sidebar=lists&body=lists/fusebox or send a
message to [EMAIL PROTECTED] with 'unsubscribe' in the body.
