Hello,

The current company that I am with, is still looking into the advantages of going with the 4-state code. The previous company that I was with, was looking into doing the 4-state coding process themselves as part of the data processing tasks, then simply using the barcode font supplied by USPS. As of when I left there was only one customer that stated "you will use this new coding for our jobs by this date. PERIOD!"

I do believe that with the growing number of clients that are now doing on-line ordering of On Demand fulfillment and print orders, and adding to that those print and mailing fulfillment companies collecting pieces of these orders (sometimes from multiple warehouse locations), the tracking capability of the new OneCode will simply become so invaluable to all parties involved. Also, more and more companies may ultimately force the issue onto direct market vendors and print companies. Some of these vendors will have the internal IT resources to do the processing in house and thus be able to offer these services earlier than others. They will have a definite advantage.

I further believe that FusionPro (as well as other software companies) will also fall into the same category of needing to provide such a service as quickly as possible. If the end client is forcing the direct market vendors to use this process or lose business, then many of the existing FusionPro clients may simply switch to a software company that can provide them with the capabilities inside the software rather than putting a strain on already tasked IT departments (if one even exists) or the need and further expense of hiring people to create an IT Department.

Not everyone works for a company with almost infinite resources.

David A. Sweet
Web Designer/Graphic Designer
HKM Direct Market Communications
A DirectConnectGroup Company

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