Hi Doug, 

Sorry for the slow response.  Answers below.

On Thursday, April 4, 2013 11:43:33 PM UTC-4, Doug Turner wrote:
> Winston,
> 
> 
> 
> Hey there.  Nice changes to the policy.  Just a few questions.  Not sure
> 
> you can answer all of them.
> 

 
> Should the privacy policy have a nice link to show a user how to opt-out
> 
> of getting these location specific notifications?

Yes!  We included that. 


> How does the privacy policy change for Android?  Last I heard they had
> 
> the idea of using the Android Notification area.  If so, it is much more
> 
> in your face and probably requires a lot more buy off and thinking about
> 
> user impact.

Right now, this is just related to the desktop snippet.  



> Doug
> 
> 
> 
> 
> 
> On 3/27/13 5:38 PM, Winston Bowden wrote:
> 
> > Hello,
> 
> > 
> 
> > I’d like to make you aware of a new feature the engagement team is working 
> > on and request feedback on proposed updates to the privacy policy. 
> 
> > 
> 
> > The feature will allow us to provide users with a snippet (a message on 
> > their Firefox home page) based on the country they’re in. We’ve worked with 
> > several Mozilla departments to develop this feature.  Privacy, legal, 
> > product, web dev, security and IT have provided valuable feedback to ensure 
> > this was implemented in a way that maximizes the user value.
> 
> > 
> 
> > What is the snippet?
> 
> > If you haven’t changed your start page on Firefox desktop, you’ll see an 
> > icon and a few lines of copy underneath the search box.  We call these 
> > messages snippets.  Snippets are a feature of the Firefox start page that 
> > provide users with timely and relevant information on how to get more out 
> > of their Firefox experience. 
> 
> > 
> 
> > How is the snippet changing?
> 
> > Currently there isn’t a reliable way to communicate with ours users based 
> > on their country.  For instance, if we need to rally around an important 
> > cause in Brazil, we don’t have the ability to reach out to those users.  
> > The current system can send a message based on build (channel +  language), 
> > but builds reach users around the world rather than a specific country. 
> 
> > 
> 
> > Here are some specific use cases where this service will be used:
> 
> > 
> 
> > Community:
> 
> > We’ll now be able to broaden our community base in countries by announcing 
> > regional Mozilla events or opportunities to get involved with the project.  
> > If we’re holding a special event in Brazil, we’ll be able to alert that 
> > user base quickly and easily.
> 
> >  
> 
> > Policy:
> 
> > If and when Mozilla needs to rally against legislation like SOPA in 
> > countries outside of the U.S., we’ll have the ability to reach the users 
> > that will be impacted and exclude those who aren’t.
> 
> >  
> 
> > Firefox OS:
> 
> > With the launch of Firefox OS and Marketplace, there are many opportunities 
> > to provide users with content that is relevant to their region.  For 
> > example, as phones become available in certain countries, we’ll have the 
> > ability to inform those users. 
> 
> > 
> 
> > What’s the technical change?
> 
> > Currently, snippets are delivered based on the build (channel + language) 
> > the user has downloaded.   This can be problematic if we’re trying to talk 
> > to users in a specific region or country.  For example, if you’re on the 
> > en-us build in Japan, you’re going to see the EN snippets.   We’re limited 
> > in terms of delivering relevant content and information to our user base.
> 
> > 
> 
> > How it will work:
> 
> > 
> 
> > - Mozilla will use a geo location service that is internally hosted.  We 
> > purchased a license to a database and serve it from Mozilla servers using a 
> > custom service we’re developing.  The database is specifically designed to 
> > return the country of origin for a given IP address.
> 
> > 
> 
> > - Once a month, when the user opens the about:home page, Firefox desktop 
> > will send the browser’s IP address to this internal service, and the 
> > service will return the name of the country the user is located in.  The 
> > browser will store the country name in localStorage.  Note that it is the 
> > actual country name that is being stored – NOT the IP address.  The IP 
> > address is not stored after country is established on either the client or 
> > server. 
> 
> > 
> 
> > This is a privacy friendly implementation:
> 
> > 
> 
> > - Mozilla does not store the country location of a user to provide this 
> > feature
> 
> > - IP addresses are collected as a part of standard web connections. The 
> > country information is maintained in HTML5 localStorage on the user’s 
> > Firefox. The result of a lookup – a particular IP and country – are not 
> > stored in the same place, ever.
> 
> > - We will be updating our privacy policy.  Proposed changes are included 
> > below for your comments.
> 
> > - If users change their default homepage, the snippet service, including 
> > this function, will be disabled.  
> 
> > 
> 
> > We’ll be updating the section dealing with snippets to:
> 
> > 
> 
> > Our proposal for updating the privacy policy:
> 
> > 
> 
> > --------------------
> 
> > 
> 
> > Firefox's default home page (<about:home>) loads snippets of info that we 
> > think will be useful to you. Snippets are designed to provide you with 
> > timely and relevant information on how to get more out of your Firefox 
> > experience. You can see them right below the search bar.
> 
> > 
> 
> > Once per day, Firefox gets new snippets from Mozilla. Whenever you see a 
> > snippet, that snippet makes a request to Mozilla, so that we can count how 
> > often snippets are viewed.  This request to Mozilla sends the name of the 
> > snippet and is securely transmitted over HTTPS. Aside from this and 
> > standard log data collected as a part of any web request, snippets in 
> > Firefox does not send other information to Mozilla.
> 
> > 
> 
> > To help display relevant snippets, your Firefox browser sends Mozilla a 
> > monthly request to resolve your location at a country level using your IP 
> > address. We then send that country level information back to your Firefox 
> > browser, where it's stored in HTML local storage. Your Firefox browser (not 
> > our web servers) will then pick snippets to show you based on the locally 
> > stored country information.
> 
> > 
> 
> > Aside from providing you with the snippets service, we use the information 
> > from these requests to estimate what fraction of Firefox users click on 
> > each snippet, and we break down this info into general categories like 
> > Firefox version and geographic area. We will not use any of the information 
> > in this request to attempt to identify you or your activity anywhere else 
> > online, and we aggregate the info we receive into these general categories 
> > as soon as is practical.
> 
> >  
> 
> > You can turn off Snippets by following the instructions here: 
> > https://support.mozilla.org/en-US/kb/How%20to%20set%20the%20home%20page. 
> 
> > 
> 
> > --------------------
> 
> > 
> 
> > Thanks for your feedback-
> 
> > Winston Bowden
> 
> >

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