Mobile Detailers Using Craigslist to Drive Car Detail Sales Craigslist is a popular online classified posting website. Each city in each state has a different classified section which places a heavy emphasis on local businesses. Mobile Detailers have used Craigslist in the past to develop new sales as well as to build their brand image.
For this topic we will cover the following topics: 1) How to Create Stunning Ads on Craigslist 2) Driving Traffic to Your Mobile Detail Craigslist Ad 3) Tracking Your Success How to Create Stunning Ads on Craigslist There are many free tools on the internet that allow you to convert plain text and images into eye catching designs with little technical knowledge needed. My suggestion is to start with Postlets which is an easy way to create and publish your classified ads across multiple networks outside of Craigslist.  http://www.postlets.com/ Here are some other great tools that you can use:  http://www.craigslistadmaker.com/  http://www.listing-doctor.com  http://www.slozzle.com/  http://www.classifiedflyerads.com/  http://www.postlets.com/  http://www.vflyer.com/ Driving Traffic to Your Mobile Detail Craigslist Ad Craigslist can drive traffic to your online ads in two ways: 1) From Craigslist traffic and 2) From Google search traffic Craigslist Traffic To maximize your Craigslist traffic, create a catching and compelling ad title. Give your readers an understanding of why they need to open your ad and view the details. Be sure to include pictures both inside the HTML of advertisement as well as uploaded with your Craigslist ad. Increasing Google Exposure through Craigslist Google also has the ability to drive additional viewers to your Craigslist Ad. Consider placing the city and "mobile detailing" or "car detail" in your title. One auto detailer reported receiving up to 400 unique page views to his Craigslist ad within 72 hours as a result of using this strategy. Tracking Your Success When speaking with your customers, always, ask them how they heard about your company. One way to track your Craigslist campaign is to include a special offer in your Craigslist the ad. This will give your customers an incentive for redeeming and thus give you an easy way to track the conversion rate of your advertisement. Finally for the more technically minded you can include an image in the Craigslist ad that is hosted on your server. First create a new directory inside your public_html folder. Place the image in this folder that you would like to include in the Craigslist ad. Using HTML code, insert the image into your Craigslist ad. Once published, you should be able to use your server statistics by directory to view the number of times that image has been opened and thus the number of times your Craigslist ad has been opened. Copyright © 2009 Peter Ferrigan WiperPro.com ------------------------------------------------------------------------------------------------------- Peter Ferrigan has written many articles for mobile detailers on how to find sales in uncommon areas. There was clearly a need for an add-on product that would boost profits and make money on bad weather days. The most untapped profit potential for mobile detailers - windshield wipers. Realizing a great need and lack of supply, Peter co-founded The Wiper Pro with another industry veteran. Wiper Pro established an exclusive relationship with a major windshield wiper supplier to provide wipers to the mobile car care industry. Wiper Pro now supplies top quality wiper blades to successful car care professionals nationwide. Additional marketing resources and additional information is available at http://www.wiperpro.com.
