That's a good point. We are not a hosting company so we don't have to worry about customers but we only use 1 ip for all of our internet servers, nat'd of course. We've also considered subcontracting it out and let others deal with this. plus, we would have to create our own tracking system, and basically put on a new 'marketing company' hat. We tried this a couple of years ago and it turned out ok but we never got any good stats out of it; we didn't have a well designed plan.
Elliott -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] Behalf Of Stephen Guluk Sent: Wednesday, November 16, 2005 11:14 AM To: [email protected] Subject: Re: [IMail Forum] Using Imail for e-mail marketing Do you sacrifice one of the IPs on your machine for mass mailings in case you get blacklisted? We have a client that sold 1500 products via their site last year and want to market to these and future clients. All sales will receive their mailing and there will be an opt-out link. Future purchases will show that they are subscribing, though they will be able to deselect at the time of purchase. Even with these precautions against being reported for spam I can expect that some people or even programs that see multiple mails containing the same content will flag the mailing as spam. I do not want to take a chance, getting our primary IPs blocked as spam senders (blacklisted) so I am thinking that using a unique IP that we can allow to be blacklisted without hurting our regular mail clients. Is this a valid concern that you have addressed in your mass mailings? I run a copy of SmarterMail used for testing and may use that to send out the emails. On Nov 16, 2005, at 8:35 AM, Darin Cox wrote: > There are many solutions for this, but IMail by itself is > insufficient. > > Tracking click thrus would be done through a link on the website, > so that > doesn't apply to this. And tracking message views is only possible > through > embedded dynamic images that are again loaded from a script on a > website. > Note that this is not 100%, as many users may not view HTML, or may > block > images. For them nothing can be done to determine if the message was > opened. Both of these items have to do with your content and link > management on your website, so the mailing system doesn't have > anything to > do with that. > > For the subscription process, the best thing to do is to use a bulk > mail > system that will personalize every message with a unique > subscription link. > This allows you to quickly and easily unsubscribe those who > complain or > report your email as spam, as well as providing quick unsubscribe > functionality to the end user. > > We, and many others, have a web-based newsletter management system > that is a > subscription service that does just this, as well as allowing you > to manage > several newsletter types (welcome, standard, special offer, etc.), > schedule > newsletters, target portions of the subscription base for a > newsletters, > send currently active newsletters to new subscribers, etc. > Newsletters can > be HTML or plain text. > > Darin. > > > ----- Original Message ----- > From: "Elliott Bujan" <[EMAIL PROTECTED]> > To: "imail_forum" <[email protected]> > Sent: Wednesday, November 16, 2005 11:09 AM > Subject: [IMail Forum] Using Imail for e-mail marketing > > > Has someone attempted to use Imail for marketing purposes, like mass > mailing? > Any suggestions on how to send large amounts of messages for marketing > purposes? Any programs or companies that would do this? > We would also like to track stats like how many messages were > opened, if > they visited the link on the message, unsubscribe, delete bad > addresses, > etc. > > Nothing is illegal, the recipients agreed at this and they are > aware they > are / could be in a distribution list for marketing purposes. > > > Elliott > > > -------------------------------------------------------- > Elliott Bujan > Initial Tropical Plants > voice: (847) 634 4250 ext. 99281 > fax: (847) 634 6820 > -------------------------------------------------------- > > > > ______________________________________________________________________ > This email has been scanned by the MessageLabs Email Security System. > For more information please visit http://www.messagelabs.com/email > ______________________________________________________________________ > > To Unsubscribe: http://www.ipswitch.com/support/mailing-lists.html > List Archive: http://www.mail-archive.com/imail_forum% > 40list.ipswitch.com/ > Knowledge Base/FAQ: http://www.ipswitch.com/support/IMail/ > > > To Unsubscribe: http://www.ipswitch.com/support/mailing-lists.html > List Archive: http://www.mail-archive.com/imail_forum% > 40list.ipswitch.com/ > Knowledge Base/FAQ: http://www.ipswitch.com/support/IMail/ > Regards, Steve Guluk SGDesign (949) 661-9333 ICQ: 7230769 To Unsubscribe: http://www.ipswitch.com/support/mailing-lists.html List Archive: http://www.mail-archive.com/imail_forum%40list.ipswitch.com/ Knowledge Base/FAQ: http://www.ipswitch.com/support/IMail/ ______________________________________________________________________ This email has been scanned by the MessageLabs Email Security System. For more information please visit http://www.messagelabs.com/email ______________________________________________________________________ ______________________________________________________________________ This email has been scanned by the MessageLabs Email Security System. For more information please visit http://www.messagelabs.com/email ______________________________________________________________________ To Unsubscribe: http://www.ipswitch.com/support/mailing-lists.html List Archive: http://www.mail-archive.com/imail_forum%40list.ipswitch.com/ Knowledge Base/FAQ: http://www.ipswitch.com/support/IMail/
