Free the Cell Phone!
By Jennifer Granick

Story location: http://www.wired.com/news/culture/0,1284,68989,00.html

02:00 AM Sep. 28, 2005 PT

Last week, I was contacted by a small company that I'll call Unlocko.
Unlocko sells software that "unlocks" mobile phones so owners can select
different cellular providers on the same handset. The company had received a
cease-and-desist letter from a large mobile phone provider, which I'll call
CellPhoneCo.

Like most U.S. cellular providers, CellPhoneCo electronically locks the
handsets it sells so the phones can only be used with CellPhoneCo's service.
CellPhoneCo claims that the sale of unlocking software is illegal.

Circuit Court columnist Jennifer Granick
Circuit Court
The financial motive behind this claim is obvious. Companies have been using
the razor blade business model to guarantee a steady stream of revenue ever
since, well, the razor blade. Cell phone companies sell you a phone at a
discount, and then make up the difference by requiring you to sign a
multi-year contract promising to pay monthly fees for mobile phone service
or to fork over a hefty termination penalty if you break the deal.

But many customers, particularly those who travel internationally, want more
choice. They may be perfectly happy paying their service provider the usual
monthly fee to use their GSM phone in the United States, but in Europe they
want to use the same phone with a European carrier that won't charge for
roaming or long distance. Or they might find that their usual carrier
doesn't have reliable service at their summer house, and they want to use a
different provider while vacationing. Or customers might want to take the
same phone to a different carrier after their service contract ends.

As a result, a burgeoning market has developed for unlocking software that
allows customers to modify their phones to accept signals from the service
provider of their choice.

Here, CellPhoneCo is making a novel argument: that it can stop a business
with which it has no contractual relationship from selling software that
customers might use for these purposes. Does CellPhoneCo have a legal right
to squelch unlocking software?

To lock out the unlockers, CellPhoneCo is turning to a provision of the
Digital Millennium Copyright Act intended to prevent people from disabling
technology that protects games, songs and movies from illegal duplication.
The DMCA says that you can't distribute tools that break -- or circumvent --
technological measures that control access to copyright works.

But CellPhoneCo isn't asserting that Unlocko's program copies any
copyright-protected software or content. Its claim is more subtle.

Unlocko's software reprograms your mobile phone so it bypasses the "secret
handshake" CellPhoneCo's locking software requires before the phone will
operate. After "circumventing" the handshake requirement, the phone -- like
virtually any modern piece of electronics -- runs software installed on its
internal chip.

Therefore, CellPhoneCo claims, Unlocko's program unlawfully circumvents a
technological measure controlling access to the phone's copyright-protected
software.

But other resourceful manufacturers have tried similar tactics to lock
customers into aftermarket goods and services, and failed in the end.

For example, printer company Lexmark wanted its customers to buy its brand
name refill cartridges instead of cheaper generic ones. It programmed the
printer software to require a "secret handshake" from the cartridge before
it would operate. When competitors figured out how to make their cartridges
work in Lexmark printers regardless, the company sued, claiming that the
competitors violated the DMCA because software on the generic cartridge chip
was circumventing the secret handshake and accessing the copyright-protected
software in the printer.

In the trial court, Lexmark won, perhaps inspiring the Chamberlain Group, a
garage door company, to file a similar case against a competitor that sold
universal garage door openers. In that case, however, the trial court
rejected (.pdf) Chamberlain's DMCA argument. The court decided that
Chamberlain had no legal right to control how its customers open their own
garage doors.

This view probably influenced the 6th U.S. Circuit Court of Appeals, which
reviewed the Lexmark decision, because it later reversed (.pdf) the trial
court, explaining that printer owners had an unfettered right to run
software installed on their printers.

A court should view CellPhoneCo's DMCA argument the same way. It's true that
by tying customers into CellPhoneCo's service, the company can provide
cheaper phones. But CellPhoneCo is legally entitled to receive its expected
future revenue under its service contract with the customer, regardless of
what service the customer uses. Meanwhile, customer choice means mobile
users can select the best service now, while breeding competition that will
improve both price and quality for all users.

Most importantly, CellPhoneCo shouldn't be able to stop Unlocko, a company
with which it has no contractual relationship, from making a product that
fosters consumer choice and competition.

In the physical world, we instinctively understand that the law doesn't
forbid you from installing generic parts in your Honda, and that the Maytag
repairman isn't the only person allowed to service your washing machine.
CellPhoneCo hopes to use the law to create an unbreakable bond between
selling phones and selling wireless service. If courts protect
anti-competitive business practices, customers won't simply be making
contractual promises not to buy from other vendors -- other vendors won't
even exist. We literally won't know what we're missing.

End of story



You are a subscribed member of the infowarrior list. Visit 
www.infowarrior.org for list information or to unsubscribe. This message 
may be redistributed freely in its entirety. Any and all copyrights 
appearing in list messages are maintained by their respective owners.

Reply via email to