On 14/01/2009, at 3:30, RobG wrote:

>
> On Jan 13, 10:57 am, Rick Schramm <[email protected]> wrote:
>> On Jan 12, 7:07 pm, Jorge Chamorro <[email protected]> wrote:
>>
>>> On 12/01/2009, at 23:09, Rick Schramm wrote:
>>
>>>> One rule of thumb is that anything that targets the iPhone
>>>> specifically is a waste of time.
>>
>>> The iPhone, specifically, requires a rather different UI than a
>>> desktop. Thanks to Apple for understanding this so well, because if
>>> not, we'd have yet another flavor of the (crappy) Windows Mobile UI,
>>> and would still be surfing the same (crappy) WAP pages they've been
>>> surfing up until right now.
>>
>> Substitute "exclusively" for "specifically."
>
> I'll support that.  As an example, visit the following site using
> iPhone and then any desktop browser and compare the functionality:
>

A finger isn't a mouse so clickable elements ought to be bigger on the  
iPhone.
Besides, 320*480 pixels isn't exactly 1280*1024 pixels, so you can't  
put as many things (much less if they're bigger) on-screen at the same  
time: the contents ought to be spread among (some more) sub-pages.

Although a regular (designed for a desktop) page can be used on the  
iPhone it's not ideal (too much zooming in/out, flicking).
Although a (designed for an iPhone) page can be used on a desktop,  
it's not ideal (unused screen real estate, buttons/controls  
unneedingly big).

So, yes, a page that targets "specifically" the iPhone's peculiarities  
is the (recommended) best way to go.

@RobG: that this qantas iPhone page is badly done, is another - 
different- matter, isn't it ?

-- 
Jorge.

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