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https://issues.apache.org/jira/browse/COMMONSSITE-179?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=18030848#comment-18030848
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Brian Proffitt commented on COMMONSSITE-179:
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[~erans] It is _not_ required to use "Apache" in a wordmark or logo. But the
guidance we have received from Trademarks indicated we should avoid using "ASF"
for projects, because it could weaken our respective trademark claims.
(And, to your point, M&P has noticed Causeway's use of "ASF" in their logo and
wordmark, so we'll be talking to them.)
I know you don't think this is important, but one of the few tangible ways the
Foundation can safeguard projects is via trademarks. I do not want to
jeopardize that in any way, even if it means being over-cautious.
> New ASF logo
> ------------
>
> Key: COMMONSSITE-179
> URL: https://issues.apache.org/jira/browse/COMMONSSITE-179
> Project: Apache Commons All
> Issue Type: Wish
> Components: Site
> Reporter: Gilles Sadowski
> Priority: Major
> Attachments: Screenshot 2025-10-14 at 11.24.49 copy.png,
> screenshot-1.png
>
>
> M&P provides suggestions for updating the "Commons" logo as well as those for
> each individual component.
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