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http://www.insanely-great.com/news.php?id=1309

Xserve getting tread down on the farm
By ron carlson, Insanely Great Mac
November 27th 2002

Clear Channel and others are discovering Apple's rackmount servers

Yahoo News is carrying a story detailing why hosting companies are adding Apple's 
Xserve to their server farms.

Among others Clear Channel Worldwide -- an advertising, broadcasting and entertainment 
behemoth -- plans to add 40 Xserves before year's end. This move comes in part because 
companies such as Sybase and Oracle are offering enterprise-class software for the 
platform.

Hardware, software reliability

A factor that previously hamstrung Apple's efforts to penetrate the enterprise may now 
be an asset -- the tight hardware/software integration that's built into every Xserve 
is an appealing selling point for corporate buyers.

"There are very few platforms where the operating system and the hardware are created 
in one organization," one analyst is quoted as saying in the article. "With the 
conjoinment of [its] operating system and hardware, we see a much more complete form 
of support and service because there's a single point of accountability."

FreeBSD underpinnings and an industry-leading GUI, as well as enterprise-class support 
from Apple makes the Xserve a highly attractive package overall. Further, with 
super-crunchy I/O performance and rock-solid stability, it's a matter of some wonder 
corporate switchers aren't more numerous.

Do you have a Xserve "switch" story to tell?

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