> On 7 May 2021, at 09:33, Alessandro Vesely via mailop <mailop@mailop.org> > wrote: > > On Wed 05/May/2021 21:14:08 +0200 Jay Hennigan via mailop wrote: >> Then my personal recommendation would be Mailchimp or possibly Constant >> Contact if you're not comfortable with doing it in-house. > > > Thank you Jay for mentioning that. > > Would someone explain concisely what are the main tradeoffs that make it > uncomfortable to run a campaign in-house, in this post-desktop publishing era?
Bounce and queue handling. Setting up throttles and limits for outbound rates. Database management. FBL and complaint handling management. Creating messages that are cross platform for the receiver. Reputation management. laura -- Having an Email Crisis? We can help! 800 823-9674 Laura Atkins Word to the Wise la...@wordtothewise.com (650) 437-0741 Email Delivery Blog: https://wordtothewise.com/blog
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