On Wed, Nov 14, 2012 at 11:40 AM, Rob Weir <[email protected]> wrote:
> I'm not sure if I ever mentioned this on the marketing list, but I've > been working on some "new volunteer" orientation modules, essentially > webpages that we can point new volunteers to, so they can get up to > speed on the project. > > Some of the modules are generic, dealing with basic things like how > the project is organized and how decision making at Apache works. You > can see these as Level 1 and Level 2 modules here: > > http://incubator.apache.org/openofficeorg/orientation/index.html > > And then there are more specialized ones for specific project areas, > like QA, here: > http://incubator.apache.org/openofficeorg/orientation/intro-qa.html > > IMHO, it is a good idea to have something like this for marketing, > especially if we want to do a "call for volunteers" in this area. > > I've started a draft of this module here, taking advantage of material > that Graham and others have already put in the wiki: > > http://incubator.apache.org/openofficeorg/orientation/intro-marketing.html > > OK. Maybe it is more an outline than a draft ;-) But I write fast > once I have an outline. So could you take a look at let me know if > there are any other topics I should cover? > > Note that this is not intended to be a comprehensive, everything you > possibly would want to know, guide to marketing. The aim is to help > new volunteers get oriented, to get a start. > > Regards, > > -Rob > Hi Rob, You left the "Collateral" part blank, your orientation modules are excellent collateral and should be in there. One of the features of marketing an OSS project is that while connecting with consumers is important, connecting with volunteers is at least as important. Arguably the most important factor of Branding is communication, these modules tick all the right boxes. and quietly it's also a timely kick in the pants to update our consumer marketing collateral. Cheers G
