Related note, can I get the SourceForge log in info so I can update the
screen shots and logo used there?
When there is inconsistencies like that make it look unofficial.  I can
also update it so it makes our social profiles' background for even more
consistency.

Please anyone who has it, private message me it to my gmail. samer519 at
gmail dcom

Samer Mansour


On Fri, Oct 18, 2013 at 3:35 PM, Rob Weir <[email protected]> wrote:

> On Fri, Oct 18, 2013 at 11:29 AM, Samer Mansour <[email protected]>
> wrote:
> > I started with some of the images.
> >
> >
> https://cms.apache.org/ooo-site/wc/browse/smansour-kIuikt/trunk/content/product/pix/writer-big.png
> >
> https://cms.apache.org/ooo-site/wc/browse/smansour-kIuikt/trunk/content/images/action-info.png
> > etc.
> >
> > I did a quick commit because I logged into the CMS with my Apache ID.
> > Not used to commiting yet so if I did something wrong let me know.
> > Do I need to click publish as well?
> >
>
> With the CMS web interface you make the change, then commit, then view
> staging build to see if the website built without errors, then view
> the staged copy, then publish.
>
> -Rob
>
>
> > Index:
> cgi-bin===================================================================---
> > cgi-bin (.../production/ooo-site)   (revision 883154)+++ cgi-bin
> > (.../staging/ooo-site/trunk)    (revision 883154)
> >
> > Property changes on: cgi-bin
> > ___________________________________________________________________
> > Modified: cms:source-revision
> > ## -1 +1 ##-1533334+1533505
> > \ No newline at end of propertyIndex:
> >
> content/images/aoo-logo-100x100.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = image/pngIndex:
> >
> content/images/AOO_logos/orb.jpg===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = image/jpegIndex:
> >
> content/images/action-info.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content/product/pix/writer.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content/product/pix/calc-big.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content/product/pix/impress-big.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content/product/pix/calc.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content/product/pix/impress.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content/product/pix/writer-big.png===================================================================
> > Cannot display: file marked as a binary type.
> > svn:mime-type = application/octet-streamIndex:
> >
> content===================================================================---
> > content (.../production/ooo-site)   (revision 883154)+++ content
> > (.../staging/ooo-site/trunk)    (revision 883154)
> >
> > Property changes on: content
> > ___________________________________________________________________
> > Modified: cms:source-revision
> > ## -1 +1 ##-1533334+1533505
> > \ No newline at end of propertyIndex:
> > .===================================================================---
> > .   (.../production/ooo-site)   (revision 883154)+++ .
> > (.../staging/ooo-site/trunk)    (revision 883154)
> >
> > Property changes on: .
> > ___________________________________________________________________
> > Modified: cms:source-revision
> > ## -1 +1 ##-1292552+1294858
> > \ No newline at end of property
> >
> > Samer
> >
> >
> > On Thu, Oct 17, 2013 at 4:39 PM, Rob Weir <[email protected]> wrote:
> >
> >> I was looking at usage data for the website, specifically the
> >> conversion rate for new visitors by landing pages that received more
> >> than 10,000 visits in the past month.  Let me explain:
> >>
> >> -- New visitors, as visitors coming to the openoffice.org website for
> >> the first time
> >>
> >> -- Conversion rate is the % of visitors to the website that actually
> >> download OpenOffice.  The overall conversion rate for all new visitors
> >> is 30.81% for past 30 days.
> >>
> >> -- The landing page is the URL of the first page they visit on our
> >> website.  Only 18% of website visitors go to the home page first. The
> >> rest either end up with a native language page, or at a deeper page,
> >> often referred to them by another website or by a Google search.
> >>
> >> What I've seen in the past is that a well-written and good looking
> >> landing page will have a high conversion rate.  For example, the
> >> French and Japanese native language home pages have a conversion rate
> >> of over 50%:
> >>
> >> http://www.openoffice.org/fr/
> >>
> >> http://www.openoffice.org/ja/
> >>
> >> Note that neither of these are particularly fancy.  Half the battle is
> >> not giving any negative signals to the user, like outdated text, bad
> >> links, poor formatting, anything that suggests they are at some rogue
> >> website run by hackers.
> >>
> >> So the poorly performing pages are:
> >>
> >> http://www.openoffice.org/pl/index.html (6.42% conversion rate)
> >> http://www.openoffice.org/pl/product.download.html (2.75% conversion
> rate)
> >>
> >> Here the design looks off, with outdated logos, a download button
> >> takes visitor to a page with misaligned folder, pointing to old 3.4.1
> >> release.
> >>
> >> http://www.openoffice.org/legacy/thankyou.html (0.81% conversion rate)
> >> http://www.openoffice.org/welcome/registration20.html (0.93% conversion
> >> rate)
> >>
> >> These two pages are loaded by old versions of OpenOffice.org after
> >> installing the product.  Combined we get nearly 60,000 visitors per
> >> month to these pages.  But the conversion rate is horrible.   I just
> >> did a quick update today to update the version numbers.  (They were
> >> referring to 3.4.1 as the most recent).
> >>
> >> But I wonder if we might want to rethink the approach here.  The user
> >> just downloaded and installed an older version of OpenOffice.  What
> >> would motivate them to update?  Asking them immediately to download
> >> again?  Or should we take a softer approach and focus on getting them
> >> introduced to the support forum, or to sign up for our Facebook or
> >> Twitter accounts?
> >>
> >> For any of these pages we have the ability to do A/B testing with
> >> content experiments in Google Analytics.   We can try out a few
> >> variations on the landing pages and measure the conversion rates and
> >> see which ones do better.
> >>
> >> Regards,
> >>
> >> -Rob
> >>
> >> ---------------------------------------------------------------------
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> >> For additional commands, e-mail: [email protected]
> >>
> >>
>
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