> There are occasionally contemporary publishers that also assert copyright
over vintage
> postcards that were published by companies they have bought out.
> 
> We have so local postcards from around 1900 that a company claims
copyrights over.

There's a good chance that copyright in a ca. 1900 postcard has expired
(date of publication + 95 years). Setting that aside, this assertion by a
new company would only be legitimate if the original copyright holder
transferred or bequeathed the rights to the new company in a formal
instrument--an assignment letter, a will. If the company merely purchased
the stock or the originals and then reprinted them, they have no copyright
interest. One cannot buy the rights to a work by buying the work (which is
why MOMA doesn't own the copyrights to Matisse's paintings, for example).

One of the complexities of copyright law is that a lot of owners of material
don't know this and therefore assert copyrights that they don't necessarily
own. Ideally, when the new rights holder is not a direct heir, one can ask
to see some proof of the transfer of rights. 

Additionally, for postcards copyrighted in the US before 1978, the copyright
may have expired if it wasn't registered or if the registration was not
renewed. 

So for material where there is not an individual artist (photographer) who
is copyright holder, but rather a (c) held by a publisher, the chances are
greater that the work has entered the public domain and a bit of copyright
research to determine this may be worth the effort. 

See http://copyright.cornell.edu/resources/publicdomain.cfm for a handy
breakdown of copyright terms. 

Regards,
Eve Sinaiko
NYC




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