June 27, 2006

In Late Twist, Univision Accepts Bid
By ANDREW ROSS SORKIN
NY Times

http://www.nytimes.com/2006/06/27/business/media/27deal.html?ei=5094&en=7eeb059703512230&hp=&ex=1151467200&partner=homepage&pagewanted=print


The board of Univision Communications, the nation's largest 
Spanish-language broadcaster, agreed to sell the company last night for $11 
billion to a private equity consortium, people involved in the negotiations 
said.

Univision's directors approved the sale at a meeting in Los Angeles, and 
both sides were scrambling to sign the agreement so that it could be 
announced this morning.

At $11.1 billion or $36.25 a share, the sale is less than the $40 a share 
that Univision had originally hoped to receive when it put itself up for 
auction in February. Though the price was less than anticipated, it remains 
one of the highest multiples paid for a media company in recent history.

The sale of Univision, known for its telenovelas, or soap operas, and its 
coverage of the World Cup soccer tournament, is a surprise twist in a 
long-running auction that only last week appeared on the verge of collapse.

The deal would put Univision in the hands of a group that includes the 
billionaire investor Haim Saban. The group also includes four private 
equity firms — Madison Dearborn Partners, Providence Equity Partners, the 
Texas Pacific Group and Thomas H. Lee Partners — with stakes in business 
like Metro-Goldwyn-Mayer and Warner Music.

With the agreement, the consortium seems to have topped a rival group led 
by Grupo Televisa, the Mexican broadcast giant, which had been expected to 
win the auction.

Univision is the ultimate media juggernaut in the rapidly growing Latino 
market in the United States, a segment worth some $480 billion in annual 
buying power. It is the fifth-largest television network in the country 
behind Fox, reaching some 98 percent of Spanish-speaking households through 
its 62 TV stations, more than 90 affiliate stations and more than 2,000 
cable affiliates.

In addition to the network, which dwarfs Telemundo, a unit of General 
Electric's NBC, Univision also owns the nation's largest Spanish language 
radio broadcaster, music company and online operations.

The sale would mean that Univision would end its association with its 
biggest shareholder and chairman, A. Jerrold Perenchio, 75, a reclusive 
onetime Hollywood talent agent who saw the potential for Spanish-language 
broadcasting in 1992, when he bought the company for only $500 million.

An agreement to buy Univision would be a coup for the equity consortium. 
Less than a week ago, the group made an opening bid of $35.50 a share that 
was rejected out. Indeed, the group had been expected to drop out of the 
auction entirely.

But after the Televisa-led group made an offer of $35.75 a share, much 
lower than Univision or investors had been expected, the private equity 
consortium returned over the weekend with an offer of $36.25.

The Televisa-led group — which includes Bill Gates's private equity 
vehicle, Cascade Investments, and Bain Capital — had suffered several blows 
earlier in the week when four of its backers dropped out of the auction, 
worried about the price.

The near collapse of the Televisa-led group was one of the first times that 
consortium deals — when many investors come together — have so publicly 
displayed the friction that often emerges within these teams.

The sale could face scrutiny in Washington because Hispanic lobbying 
organizations are expected to mount campaigns for Univision to have a 
Hispanic owner.


================================
George Antunes, Political Science Dept
University of Houston; Houston, TX 77204
Voice: 713-743-3923  Fax: 713-743-3927
antunes at uh dot edu



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