Technology Rewrites the Book By PETER WAYNER The New York Times July 20, 2006
When Steve Mandel, a management trainer from Santa Cruz, Calif., wants to show his friends why he stays up late to peer through a telescope, he pulls out a copy of his latest book, "Light in the Sky," filled with pictures he has taken of distant nebulae, star clusters and galaxies. "I consistently get a very big 'Wow!' The printing of my photos was spectacular - I did not really expect them to come out so well." he said. "This is as good as any book in a bookstore." Mr. Mandel, 56, put his book together himself with free software from Blurb.com. The 119-page edition is printed on coated paper, bound with a linen fabric hard cover, and then wrapped with a dust jacket. Anyone who wants one can buy it for $37.95, and Blurb will make a copy just for that buyer. The print-on-demand business is gradually moving toward the center of the marketplace. What began as a way for publishers to reduce their inventory and stop wasting paper is becoming a tool for anyone who needs a bound document. Short-run presses can turn out books economically in small quantities or singly, and new software simplifies the process of designing a book. ... http://www.nytimes.com/2006/07/20/technology/20basics.html?ex=1311048000&en=151a98eede0d8ede&ei=5090 Reply with a "Thank you" if you liked this post. _____________________________ MEDIANEWS mailing list [email protected] To unsubscribe send an email to: [EMAIL PROTECTED]
