On Wed, Sep 23, 2015 at 4:21 PM, Joshua Minor <[email protected]> wrote:

> Couple comments: on Jon's comments:
>
>    - Two app-level metrics I would like to see moving forward would be a
>    number showing a daily/monthly visit count divided by the install base (if
>    it is achievable): 15% of Android users visit every day, 45% visit every
>    month. Along those lines, I am very interested to see the retention data
>    that Android is now collecting.
>
> Apple now provides App Retention info on iTunes Connect Analytics page, so
> we can do this for both platforms. Let me know if I can help show you where
> that live in our Apple account.
>

As an experiment, I added 1-day retention to today's report after
discussion with Josh. Still need to look into the Android data.

>
>    - Ultimately, I think 30 day views (or 28 day views) are less subject
>    to noise than 7-day.
>
> Some kind of moving average may be helpful to reduce the noise. Maybe as a
> trend line laid on top of the raw data?
>
Yes, trendlines or generally a better handle on seasonality would be good.
For some metrics like the app uniques where we don't yet have a full year
of data, this might be trickier.


-- 
Tilman Bayer
Senior Analyst
Wikimedia Foundation
IRC (Freenode): HaeB
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