Todd Your new site and authentication seems very cool.. I suggest You make a video of the process to sell it like a ifomercial... that way people can see the process and get a idea how its done..
Put a facebook site and on YOUTUBE to advertise the service

Hope that helps

Best Tom

Todd A. Spoor wrote:

Doug, yes we are grading Linen and Paperbacked posters differently and no they can not 
receive a grade of Mint. First of all any poster that is backed receives a RG grade which 
stands for Restoration Grade and it is noted on our Tag. This grade is based on how the 
poster is represented after restoration. We note all defects in our "Notes" 
section and the poster still goes through a set of weighted flaws as we detect and the 
detract for restoration, paint application, paper replacement, etc which brings to a 
final grade. I hope that answers your questions.
Regards,
Todd Spoor
Sent on the Sprint® Now Network from my BlackBerry®

-----Original Message-----
From: Doug Taylor <[email protected]>
Sender: MoPo List <[email protected]>
Date: Fri, 8 Oct 2010 18:35:47 To: <[email protected]>
Reply-To: Doug Taylor <[email protected]>
Subject: Re: [MOPO] New Authentication and Grading Service

Very impressive.  Good luck, indeed.

Just curious, how does linen-backing impact your grading?  Are LB'd posters 
graded on the same scale as unbacked...meaning a LB'd poster could be graded 
10.0=Mint?

Regards

DBT
Profile

-----Original Message-----
From: MoPo List [mailto:[email protected]] On Behalf Of Todd Spoor
Sent: Friday, October 08, 2010 5:12 PM
To: [email protected]
Subject: [MOPO] New Authentication and Grading Service

Hello MOPO,

I wanted to introduce a new Authentication and Grading Service to all of MOPO 
since you will be seeing it in some of the Heritage listings. You can view the 
website at www.mpgrading.com

I have been working on this technology for the last year and half with the help 
of Rob Borst, Todd Feiertag and most recently Dan Strebin.

There are 4 things we are doing that are truly unique, 3 of which are Patent 
Pending. I believe all of them will help the movie poster collecting hobby 
tremendously. Please read on or go to the website.

1. One of my initial reasons for creating this service (before the Universal 
Horror scandal hit) was the frustration of not knowing how many posters there 
are for any given title. I know this is impossible to accurately gage since 
there will always be new finds of posters and posters hidden in the archives of 
some collectors, but it would be nice to have as accurate a number as possible. 
Until now, there has been no way to fingerprint a poster. We have created a 9 
digit DNA invisible ink stain that is placed on the bottom corner of the 
poster. The DNA is registered to our company and the chances of it being 
reproduced is 1 in 33 trillion. The DNA is so secure it is also admissible in 
court. Now, EACH poster has a fingerprint and can be tracked as it moves from 
auction to collector and back to auction. (Isn't everyone curious to really 
know how many posters of their favorite title are really out there... I am!!!)

2. Encrypted Patented Microchip: All of the poster's information is housed in a tiny 
encrypted microchip that is recorded in a 1"x 3" ACID FREE tag. This tag is 
attached to the BACK of card stock posters, i.e. lobby cards, inserts, half sheets, 
30x40's 40x60's, etc. without having to SLAB them. This tag CANNOT be removed from the 
poster with out it going blank, therefore it CANNOT be placed on a fake. The tag is also 
laced with our DNA 9 digit number which MUST MATCH the DNA stain on the front of the 
poster. For paper stock posters, i.e. 1 sheets, 3 sheets, 6 sheets, we are only putting 
the DNA ink stain on the front of the poster. The Encrypted microchip tag is placed on a 
Certificate of Authenticity that accompanies the poster with a MATCHING DNA ink stain 
that corresponds to the poster.

3. Patented Grading System: I think everyone would agree that if we sent a poster to 10 
different dealers or auction houses we would probably get 5 to 6 DIFFERENT grades! I have 
heard almost everyone complain that if you send an item to a "Grading Company" 
then send the SAME item back 6 months later, you will probably get a different grade. 
This will never happen again with this system. I worked very closely with a Computer 
Programming Development team to devise a computer generated grading program, called MP 
GradePRO. Over 1000 hours went into the testing of this program to insure that no matter 
WHO grades a poster, it will be done without bias. The program assigns weights to every 
flaw therefore reducing the grade of the poster as more flaws are recorded. For example, 
all the grader has to do is measure each tear, whether it is in the border or into the 
image, count how many of each size tear there are and then enter that info into the 
grading system. The program then cal!
c!
ulates the grade. It's that simple, in other words, NO MORE SUBJECTIVITY!!! To 
show you how accurate this is, Ron Borst, Todd Feieretag and myself all graded 
a poster independently of each other. We then had a complete novice who had 
never handled an original movie poster before in her life grade the same poster 
that we did. The grade came out the same!!! Wouldn't it be great to know that 
your poster's grade didn't go up or down based on if the grader is having a bad 
day???

4. 21 megapixel image complete with color index chart: Our 4th level of 
security is to take the highest resolution image available that is uncorrected 
color-wise. The color chart is kept next to the image so that if the poster 
comes back to us, it can be compared for reference to make sure that fading has 
not occurred. The picture is also a road map to show every detail and flaw so 
that if the poster is ever re-graded, it can be matched to the original image 
to insure authenticity and record any new flaws.


It is my hope that most of you will see this is NOT an attempt to bring another 
money making grading system to the hobby. What we are trying to do is BRING NEW 
PEOPLE into a hobby that we all love and want to see prosper. What we are 
giving people is a way to feel secure by:
A. Knowing what they are buying is real.
B. That it is graded in an unbiased and accurate manner.
C. Can be tracked and will eventually know how many of a particular title are 
out there.
D. Poster or lobby Card can still be displayed without encapsulating or 
slabbing the item.

I welcome comments, as I know there will be many!!!
Regards,
Todd Spoor and the MPgrading Team.

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