Yes, they are great shots, and it's difficult for fans of theatres and ballyhoo not to get a buzz from them. For those really interested in the subject, it is absolutely worth seeking out a copy of AMERICA GOES TO THE MOVIES - 100 YEARS OF MOTION PICTURE EXHIBITION by Barbara Stones and published by the National Association of Theatre Owners in 1993. For serious book hunters, the ISBN is 0-9638653-0-7.

Phil


----- Original Message ----- From: <[email protected]>
To: <[email protected]>
Sent: Monday, March 28, 2011 3:10 PM
Subject: Re: [MOPO] FA: 1930s ORIGINAL STILLS OF MOVIE THEATER FRONTS/BIDDING OPEN


wow that sounds like some cool pics Rudy ... would have made a great
book!!!,, the ballyhoo and exploitation
always was interesting to me.. in Toledo Harry Strong president and
founder of Strong motion picture  electric lamphouse projection
company wrote several books on the subject. Also the old shomantrade
review, Boxoffice and quigleys  all had great trade magazines
like international projectionist and more.. these also featured ideas
for
shows and theatre fronts.. I was lucky to meet Jack baker who from
Toledo was
a thetare man and also known as DR>SILKINI in the 30s and 40 50s 60s
who had a traveling spook show.. he was legendary. My 1st sign for my
shop was hand painted by a veteran  showcard painter named Abe Stram
who did all the Burlesque
signs for Rose Larose and the Town hall Burlesque.(fetured in Leslie
Zemeckis film Behind the Burly Q) now on Video and showtime( PLUG)
.. he used a russian squirrel hair brush all by hand in one shot
poster paint that jumped from the showcards..
I was able to get him to do several signs in the vinatge feel for me
,,
sign art is a lost art now that they use photoshop and vinyl
lettering..
the standees where made by hand and some would have movable motorized
things
and would be made in the local area by Union sign men.
wow they used lots of bright color and glitter also,, it was a
spectacle
and made movies over the top fun and excitement..
I would love to make new items on that level .. the banners and
standard standees are trite,, I actually had a 3 d idea for jurrassic
park where we would make dinos in 3d foam cast.. jumping out of the
standee however Universal already had a 3d paper one that was similar
but not as I would have made it,,
can YOu tell im into the promotional ad  stuff..:)
now days its alll done on trailers and video on computers as I
suspected..
But thats why the old school would work even better now is its
unusaual..
would be costly.. but would build more excitement then redundant
trailers that
all look the same.
sorry too much coffee:).

---- Original Message ----
From: [email protected]
To: [email protected]
Subject: RE: [MOPO] FA: 1930s ORIGINAL STILLS OF MOVIE THEATER
FRONTS/BIDDING OPEN
Date: Sun, 27 Mar 2011 20:07:23 -0700

Heritage's March 27 to April 3 weekly internet auction is open for
bids. It features the  first of several groups of original stills
showing  dressed for first run movie theater fronts from Boston and
New York. Titles: 42nd Street, Dawn Patrol,  Kongo +Tarzan The
Fearless, Sign of the Cross, The
Spoilers and Movie Crazy. Back in the day, all the major studios had
an exploitation department that worked with theater owners to create
elaborate displays to launch a new release in large U.S. cities.
Over
the next few weeks, Heritage will be offering more images of theater
fronts plus lobby art. Using the auction site's pan and scan
feature,
one can zoom in on posters displayed. Thanks for looking, rudy
franchi

Links to  individual lots:

*42nd Street:*
http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&N
tt=42nd+Street&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=share_
btn
*Dawn Patrol*:
<http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&;
Ntt=Dawn+Patrol&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=share
_btn>
http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&N
tt=Dawn+Patrol&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=share_
btn
K
*Kongo + Tarzan The Fearless*
**
http://movieposters.ha.com/common/view_item.php?Sale_No=161114&LotId
No=12003
*Sign Of The Cross*
http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&N
tt=Sign+Of+The+Cross&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=
share_btn
*The Spoilers*
http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&N
tt=The+Spoilers&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=share
_btn
Movie Crazy
http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&N
tt=Movie+Crazy&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=share_
btn
And image for the title lobby card for  *One Embarrassing Night *
(Rookery Nook - 1930 ):
http://movieposters.ha.com/common/search_results.php?Ntk=SI_Titles&N
tt=One+Embarassing&Nty=1&N=54+792+4294955446&chkNotSold=0&Ns=&type=sh
are_btn

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