So why is a beauty show so much more expensive than other types of shows? I fail to be convinced it's necessary. And I've heard for so long from so many manufacturers about how awesome thier "A" booth is but they only cart it out for overseas shows because of the hassle and expense-- are shows overseas cheaper for exhibitors?
Maggie Franklin: Attitudes Salon; Visalia, CA "Visionary rebel dreamer; obviously way ahead of my time. Maggie's Website Maggie's Personal Blog Maggie Rants [and rav...@nails Magazine Myspace Facebook --- On Thu, 1/21/10, Michele <[email protected]> wrote: From: Michele <[email protected]> Subject: Re: NailTech:: On a Rant To: "[email protected]" <[email protected]> Date: Thursday, January 21, 2010, 6:37 PM Your posts always maker think and are always well-written. The only thing I wanted to say was that I think the booths are considerably more than $1000. I think the smaller booths end up running $6000-$8000. Sent from my iPhone On Jan 21, 2010, at 3:12 PM, Maggie in Visalia <[email protected]> wrote: So I just got around to starting reading my January issue of Nails Magazine. I got as far as Christine Turner's "Just My Opinion" piece and I haven't been able to think straight since. First off-- let it be known that in no way am I actually mad at Christine. In fact, I don't even entirely disagree with what she has to say. More, I am focused on the other side of the argument. I'm tired of taking the blame for our tradeshows sucking. I'm there. I see other nail techs there. I talk to other nail techs every day-- WE are not the problem. In fact, look at the proliferation of grass-roots educational events now. Our tradeshows don't meet with our needs and expectations anymore? we'll just organize our OWN events. Obviously, we want to go to tradeshows. We want to learn new things. We want to network. We want to try new products. If tradeshows met our needs and desires, they'd be enjoying more success. But-- tomorrow's blog will address more of my ranting, and I couldn't resist firing off a letter to the editor too. What I REALLY came here to talk about is: A major gripe I hear from exhibitors is how expensive it is to rent a booth at a tradeshow. Now, I have looked at the exhibitor information for some of the tradeshows, and I realize that much of the expense actually comes from shipping in product and staff for the show-- and I may have some thoughts about that too but mostly it occurred to me; I used to do craft shows. Here in CA, the "expensive" 2-day craft shows ran about $400 for a 10 foot by 10 foot booth for the whole show. Many of these shows are held in convention centers-- taking up as much square footage as many tradeshows I've been to. How can a craft show turn a profit at $400 a booth but a tradeshow costs $1000 for the same space? Granted, I've never been to a craft show at the Las Vegas Convention Center. If tradeshows are going to survive, maybe it's time to re-evaluate the formula they're operating on. How do we put together a tradeshow focus group so we can communicate with our tradeshow organizers and exhibitors and make tradeshows successful for both exhibitors and attendees? Or does our industry even care? Maggie Franklin: Attitudes Salon; Visalia, CA "Visionary rebel dreamer; obviously way ahead of my time." Maggie's Website Maggie's Personal Blog Maggie Rants [and rav...@nails Magazine Myspace Facebook -- You received this message because you are subscribed to the Google Groups "NailTech" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/nailtech?hl=en. -- You received this message because you are subscribed to the Google Groups "NailTech" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/nailtech?hl=en. -- You received this message because you are subscribed to the Google Groups "NailTech" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/nailtech?hl=en.
