Great Post Elaine! I look forward to the chat on the 27th!

Simmy

 

From: [email protected] [mailto:[email protected]] On Behalf
Of [email protected]
Sent: Tuesday, June 08, 2010 1:55 PM
To: [email protected]
Subject: Re: NailTech:: My experiences with SOGs [long!]

 

Why air dry topcoat with Soak off Gels vs Uv Cure?

Well first why anything at all needs to be addressed.  Soak off's are
porous.  Which means they have the ability to absorb things.  Which is how
they can even soak off in the first place.  So if unprotected by some sort
of sealer, they can stain by something so simple as reading a newspaper.

OK....so now you understand WHY a top sealer of any kind let me explain why
I felt the airdry vs UV dry was better when I did the line.  A) it makes no
difference what you use so long as you seal it EXCEPT performance wise.
What you seal with has to be flexible enough to bend with the gel and not
crack.

My decision for YOU guys was based on Time is money.  My airdry sealer
accomplishes the same ending as the UV...protect the gel.  YET it dries in
under 1 minute 10 nails.  The uv sealers require anywhere from 1 minute to 2
minutes PER HAND.  So that is 4 minutes you've lost. 

When I give my seminars all over the world, the first thing I teach the
techs is "how much should you be charging"?  Once we figure out the going
rate in a country it is a simple formula to figure out what your value per
hour is.  And then per minute.  In some cases 1 minute = $1!!  So if you're
curing a "sealer" for 4 minutes total, it's cost YOU $4 of your day PER
client.  At the end of an 8 client day that is $32!!  MY eco techs using my
air dry are technically losing $8.  And really....getting them out of the
chair.

I hope this helps you understand WHY I did what I did.  Debbie and I are
working on putting together a Nailtech chat on June 27th.  I'll try and go
into further details on this during the chat....(the money part).  I think
most of you would be shocked at how unstructured your pricing might be and
how you're losing a lot of profit.

:) Elaine


Kind Regards,
Elaine T. Watson
Star Nail International
Vice President of Marketing and Sales
Global Education Director
800.782.7624 extension 321
fax 661.257.5847
[email protected]
Blog: itsnotarealjob.blogspot.com



On Fri, Jun 4, 2010 at 9:10 PM, Manicures That Last
<[email protected]> wrote:

At 12:31 PM 6/4/2010, you wrote:



Thanks a bunch...but this reply reminded me about something I'd wanted to
know about in earlier discussion:Why in the world would you combine colored
gel that is fully cured and ready to go out the door with a polish-type
topcoat that isn't cured hard? Seems to defeat the purpose! Why wouldn't you
just use a soak off gel topcoat and send 'em out smudge proof?Curious in Key
West Karen

 

Karen, well that is a good question. The eco So Quick Topcoat, like many
others, Out The Door, Seche, etc., dry very quickly, less than 1 minute in
most cases. You could also add one layer of clear So Quick to give a little
extra shine.



 

Lorraine, webgirl

 

www.ManicuresThatLast.com <http://www.manicuresthatlast.com/> 

eco So Quick Soak Off

Turn your Part-Time Clients into Full-Time Bookings!

3 Minutes On, 5 Minutes Off - Guaranteed 

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