Wow, these logos look really nice! I agree that any of these would be an improvement.
-Charles On Fri, Aug 28, 2015, at 04:32 AM, Cillian de Róiste wrote: > Woops! ... I sent this directly to Tim rather than to the list: > > > 2015-08-26 2:09 GMT+02:00 Tim Cuthbertson <[email protected]>: > > On Wed, Aug 26, 2015 at 2:16 AM, Cillian de Róiste > > <[email protected]> wrote: > >> Hi Tim, > >> > >> Very interesting designs! There was some talk at FOSDEM this year > >> about brushing up the design/branding in general. I was really hoping > >> we could get a designer on board to help with that although it fell > >> through (but maybe you are a designer?). > > > > Unfortunately not, I just played one in high school ;). > > Ah, well that may be the closest we've got :D ... although I think > kmicu on IRC has some design experience too. > > >> Before updating the logo, I > >> wonder if we should step back a bit and think about what the logo > >> should communicate. I added a stub of a page to the wiki to develop a > >> style guide, but I haven't done much with it since: > >> https://nixos.org/wiki/Style_Guide . Would something like that be a > >> good place to start? > > > > It certainly might be, but I'm not really sure of the composition of > > folks working on Nix / NixOS - are there designer types that could > > help with this? Personally I do a bit of graphic design as a hobbyist > > (thus my interest in the logo), but don't have much to contribute > > outside that in terms of branding / figuring out style guides. So this > > is a good idea, but will only go somewhere if there are enough people > > wanting to contribute to it. > > Ah, fair enough. I think we could get help from the > opensourcedesigners gang, but we don't have anyone at the moment. It > would be awesome to get someone on board for this. One thing they > suggest is to add a github ticket and label it "design". Perhaps you > could kick this off with your work on the logo and see if it catches > anyone's interest? > > >> BTW, The issues with the overlapping lambdas in the current logo > >> should be solved in this version: > >> https://github.com/NixOS/nixos-artwork/blob/master/logo/nix-snowflake.svg > > > > I'm afraid I don't see it - this looks identical to the current logo > > to me. Maybe that's the point (I'm not sure what "overlapping" you're > > referring to),... > > Yeah, they look identical, but in the original each lambda overlaps, > and there's an extra shape which masks the first lambda. In this > version they are cut at the intersections. If you open the file in > inkscape and ungroup the lambdas and move one, I think it will be > clear ... at any rate it's just a detail. > > > but I find it hard to spot the lambdas in this version > > for two reasons: > > > > - they're not separate enough. Aside from being different colours, > > there is no gap or other obvious distinction between each > > > > - (I think) the lack of any upright lambda makes it less likely you'd > > notice, as well. > > > >> I'm pretty sure we can get help with the colors from > >> http://opensourcedesign.net (I've asked them about it before, but > >> figured we should work on the style guide first). > >> > >> Personally, I'm really fond of the current logo, although I would > >> really like if we decided on a standard font (I'm a fan of Varela > >> Round, to go with the current logo). Most of all I'd love if we could > >> have a style guide, and have templates everyone could use for flyers, > >> posters, t-shirts etc. I'd really love if NixOS could be themeable > >> from configuration.nix too, but that's another story :D > > > > Yes, fonts are important too, and I haven't done too much work there > > other than flipping through my installed fonts to pick one which > > didn't look awful ;) > > Varela Round certainly matches the current logo's style well, although > > I suspect it might be better to have a font which doesn't match the > > logo's form quite so well (if the whole logo is made of rounded > > sticks, that could get a little bland). > > That makes perfect sense, thanks! I'm sure your sense of what doesn't > look awful would already be a great improvement on what we have at the > moment :D ... Myriad Pro is used a bit, and is nice but it's not Free, > so that's a problem. > > >> What do you think? Perhaps we could have some kind of a video > >> conferencing session with anyone who's interested to get the ball > >> rolling? > > > > Yeah, collecting interested parties is certainly a good idea (although > > video conference might be hard to organise timezone-wise). I'm not > > entirely sure how to solicit that - anyone else on the mailing list > > interested? > > FWIW, I'm free on Sunday (except early morning, UTC). I could see if > anyone from the opensourcedesigners would be interested in helping out > too. Would that suit anyone? Naturally, it will be entirely up to the > foundation to decide whether or not they are interested in adopting > any suggestions we might come up with. > > Cheers, > Cillian > > 2015-08-26 2:09 GMT+02:00 Tim Cuthbertson <[email protected]>: > > On Wed, Aug 26, 2015 at 2:16 AM, Cillian de Róiste > > <[email protected]> wrote: > >> Hi Tim, > >> > >> Very interesting designs! There was some talk at FOSDEM this year > >> about brushing up the design/branding in general. I was really hoping > >> we could get a designer on board to help with that although it fell > >> through (but maybe you are a designer?). > > > > Unfortunately not, I just played one in high school ;). > > > >> Before updating the logo, I > >> wonder if we should step back a bit and think about what the logo > >> should communicate. I added a stub of a page to the wiki to develop a > >> style guide, but I haven't done much with it since: > >> https://nixos.org/wiki/Style_Guide . Would something like that be a > >> good place to start? > > > > It certainly might be, but I'm not really sure of the composition of > > folks working on Nix / NixOS - are there designer types that could > > help with this? Personally I do a bit of graphic design as a hobbyist > > (thus my interest in the logo), but don't have much to contribute > > outside that in terms of branding / figuring out style guides. So this > > is a good idea, but will only go somewhere if there are enough people > > wanting to contribute to it. > > > >> BTW, The issues with the overlapping lambdas in the current logo > >> should be solved in this version: > >> https://github.com/NixOS/nixos-artwork/blob/master/logo/nix-snowflake.svg > > > > I'm afraid I don't see it - this looks identical to the current logo > > to me. Maybe that's the point (I'm not sure what "overlapping" you're > > referring to), but I find it hard to spot the lambdas in this version > > for two reasons: > > > > - they're not separate enough. Aside from being different colours, > > there is no gap or other obvious distinction between each > > > > - (I think) the lack of any upright lambda makes it less likely you'd > > notice, as well. > > > >> I'm pretty sure we can get help with the colors from > >> http://opensourcedesign.net (I've asked them about it before, but > >> figured we should work on the style guide first). > >> > >> Personally, I'm really fond of the current logo, although I would > >> really like if we decided on a standard font (I'm a fan of Varela > >> Round, to go with the current logo). Most of all I'd love if we could > >> have a style guide, and have templates everyone could use for flyers, > >> posters, t-shirts etc. I'd really love if NixOS could be themeable > >> from configuration.nix too, but that's another story :D > > > > Yes, fonts are important too, and I haven't done too much work there > > other than flipping through my installed fonts to pick one which > > didn't look awful ;) > > Varela Round certainly matches the current logo's style well, although > > I suspect it might be better to have a font which doesn't match the > > logo's form quite so well (if the whole logo is made of rounded > > sticks, that could get a little bland). > > > >> What do you think? Perhaps we could have some kind of a video > >> conferencing session with anyone who's interested to get the ball > >> rolling? > > > > Yeah, collecting interested parties is certainly a good idea (although > > video conference might be hard to organise timezone-wise). I'm not > > entirely sure how to solicit that - anyone else on the mailing list > > interested? > > > > Cheers, > > - Tim. > > > >> 2015-08-25 7:25 GMT+02:00 Tim Cuthbertson <[email protected]>: > >>> Nicolas, > >>> > >>> You raise a very good point about the print-appropriate colours. On > >>> reflection, I think the blues I've chosen are possibly among the worst > >>> for print reproduction ;) > >>> > >>> Regarding the gradient, I think it's common enough to have a > >>> full-color digital logo (including gradients / shading), with a flat > >>> colour version for print. > >>> > >>> So I've added a "print options" file, with what I think are more > >>> print-appropriate colours. TBH I don't have much experience here - I > >>> used CMYK colour selector, but outside that I'm not quite sure how to > >>> make sure a colour is good for printers - should I be looking at > >>> pantone colours or something? > >>> > >>> It's also testing against different backgrounds, and in different > >>> shapes (i.e circular sticker, popular for laptops). I'm not sure if > >>> it's bad form to put your wordmark inside your logo, but it's > >>> otherwise quite awkward to put a big circular thing _and_ some > >>> additional text into an outer circle. > >>> > >>> https://github.com/gfxmonk/nixos-logo-ideas/blob/master/exports/logo-print-options.png > >>> > >>> To be honest, the print works well enough we could drop the gradient > >>> version if we want to keep it simple. But I do still prefer it myself. > >>> > >>> Cheers, > >>> - Tim. > >>> > >>> On Tue, Aug 25, 2015 at 5:36 AM, Nicolas Pierron > >>> <[email protected]> wrote: > >>>> Thanks Tim, > >>>> > >>>> I think we definitely need a new logo, for at least 2 reasons: > >>>> - The overlap of the lambda does not render correctly in all software. > >>>> - The colors are not industrial printers friendly. > >>>> > >>>> All your proposal are well addressing the first issue, by removing the > >>>> overlap and adding extra transparency between the lambdas. > >>>> > >>>> On the other hand, the gradient might be worse than the current status > >>>> about making the image easy to print (CYMK). I think we would be > >>>> printing more and more t-shirts / goodies in the future, and this is a > >>>> critical issue that we have to solve with the current logo. > >>>> > >>>> Also, a-part from the shape of the logo, I think it would be > >>>> interesting to see how well the colors of the lambda might render with > >>>> various background colors. The goal is not to choose a different > >>>> background color, but to make sure that the lambda's color are still > >>>> good, even if printed on black t-shirts. > >>>> > >>>> Personal opinion: > >>>> shape: > >>>> - "slant" does not feels good and straight, as I would expect from our > >>>> image. > >>>> - "hex", "circle", "straight" are fine. > >>>> - "straight" lambdas' left arm seems to be too-long. > >>>> > >>>> color: > >>>> - "none" removes the charm, of having something a bit different. > >>>> - "half" and "feature" sound both good. > >>>> - "feature" sounds interesting, and makes the lambda too obvious, but > >>>> "half" sounds warmer/more solid than "feature". > >>>> > >>>> > >>>> On Mon, Aug 24, 2015 at 7:58 PM, Joachim Schiele <[email protected]> wrote: > >>>>> looks great! > >>>>> > >>>>> > >>>>> On 24.08.2015 05:14, Tim Cuthbertson wrote: > >>>>>> Hello all, > >>>>>> > >>>>>> I'm a big fan of Nix / NixOS, but I've long felt that the logo could > >>>>>> do with a bit of work. So I toyed about a bit with inkscape, and came > >>>>>> up with a few ideas: > >>>>>> > >>>>>> https://github.com/gfxmonk/nixos-logo-ideas/tree/master/exports > >>>>>> > >>>>>> They mostly keep to the existing logo structure, but with some changes: > >>>>>> > >>>>>> - Make the lines wider, and remove the rounded caps. The existing > >>>>>> logo feels too thin, as if it's made of lines rather than shapes. This > >>>>>> feels fragile, particularly when scaled down. > >>>>>> > >>>>>> - Made the lambda structure more obvious. To be honest, it wasn't > >>>>>> until fairly recently that I noticed that the logo was made of > >>>>>> lambdas. I've added gaps between each one so they don't run into a > >>>>>> single shape as much. I've also added some subtle gradients at the top > >>>>>> of each, to turn it into more of a woven structure, rather than a > >>>>>> snowflake. > >>>>>> > >>>>>> - Rotated the shape so that there's an upright lambda, and the shape > >>>>>> fits better into a restricted-height context (e.g a header bar). > >>>>>> > >>>>>> # Shape variants: > >>>>>> > >>>>>> "straight": More or less equivalent to the current logo, but with > >>>>>> straight (not rounded) edges > >>>>>> > >>>>>> "hex": Blockier in general, and gives the short foot of the lambda a > >>>>>> triangular edge. This aligns all outer points to a hexagon shape, > >>>>>> mirroring the inner hexagon. > >>>>>> > >>>>>> "slant": The lambdas in this one have a fatter head and thinner feet. > >>>>>> This makes the overall structure look more dynamic and organic, but > >>>>>> de-emphasizes the clean lambda shape somewhat. The shapes on this one > >>>>>> may need some tweaking, as the outer shape (made by the feet) still > >>>>>> seems a little disorganized still. > >>>>>> > >>>>>> # Highlight variants: > >>>>>> > >>>>>> "none": every lambda has the same shading > >>>>>> > >>>>>> "half": every second shape is darker (as in the current logo) > >>>>>> > >>>>>> "feature": the right-way-up lambda is the only darker shape. This > >>>>>> makes the repeating lambda structure more obvious, but obviously > >>>>>> affects symmetry. > >>>>>> > >>>>>> I haven't done too much experimentation with the colours, but feel > >>>>>> free to crack open the svgs (in the parent directory) and try whatever > >>>>>> you like. > >>>>>> > >>>>>> Let me know what you think! > >>>>>> > >>>>>> Cheers, > >>>>>> - Tim. > >>>>>> > >>>>> > >>>>> > >>>>> _______________________________________________ > >>>>> nix-dev mailing list > >>>>> [email protected] > >>>>> http://lists.science.uu.nl/mailman/listinfo/nix-dev > >>>> > >>>> > >>>> > >>>> -- > >>>> Nicolas Pierron > >>>> http://www.linkedin.com/in/nicolasbpierron - http://nbp.name/ > >>>> _______________________________________________ > >>>> nix-dev mailing list > >>>> [email protected] > >>>> http://lists.science.uu.nl/mailman/listinfo/nix-dev > >>> _______________________________________________ > >>> nix-dev mailing list > >>> [email protected] > >>> http://lists.science.uu.nl/mailman/listinfo/nix-dev > >> > >> > >> > >> -- > >> NixOS: The Purely Functional Linux Distribution > >> http://nixos.org > > > > -- > NixOS: The Purely Functional Linux Distribution > http://nixos.org > _______________________________________________ > nix-dev mailing list > [email protected] > http://lists.science.uu.nl/mailman/listinfo/nix-dev _______________________________________________ nix-dev mailing list [email protected] http://lists.science.uu.nl/mailman/listinfo/nix-dev
