Well said/written.

On Jan 24, 2008 4:20 PM, Marc Maiffret <[EMAIL PROTECTED]> wrote:
> I figured we would have more emails like this by now but I guess Google Apps
> and Windows Live are walking instead of running.
>
> The reality is that a lot of people who depend on Microsoft and small
> business consulting are going to slowly see a drop in the requirements (time
> you can bill for) in consulting and maintaining SMB organizations. That is
> the one thing that Microsoft does not tell all of its die hard MVP's about
> as it relates to its Microsoft Live initiatives.
>
> In order for Microsoft Live to be successful it means creating a web
> business infrastructure that an average joe business guy can use himself,
> self maintaining system etc... It cannot be said any more clearly than for
> Microsoft Live business services to be successful they must make the need
> for companies like g2support to be extremely minimal. I know that sounds
> harsh but if you talk with the business folks at Microsoft Live, look at
> their product strategy and how they measure success, it simply is this way.
>
> If Microsoft is successful then the idea of selling, setting up, and
> supporting a company with SBS or Exchange and whatever else is going to be a
> thing of the past. Obviously there will still be network maintenance and
> what not but even things like backup will soon be nicely rolled into
> Microsoft and Google online services therefore not requiring companies like
> yours to do it for people. Again I am not trying to be harsh but realistic
> about what is coming, or at least what Microsoft and Google would like to
> have.
>
> See at the end of the day when your consulting at a place like a small
> mortgage company the reality is that that mortgage company does not want to
> have to bother with you or any of the other hassles of technology. They just
> want to deal with mortgages as that is how they make money. So if they can
> get a hassle free (as MS and Google market it) solution that is also cheaper
> than what you are charging them then they are all for it. And Microsoft and
> Google obviously look at it as new revenue streams and while some people
> might think "but they wouldn't put me out of business I've been a loyal bla
> bla bla" ... well it's just business and the current idea of both the small
> mortgage company and Microsoft/Google is that companies like yours do not
> need to be part of the equation as it is cheaper for the mortgage company
> and new money for Microsoft/Google.
>
> Change is coming, and a lot of it, and if I was a company that has been
> capitalizing off of SMB IT management of Windows environments I would start
> thinking about the future, the changing landscape, and new ways to generate
> revenue. Again I don't think it is going to happen tomorrow so I am not
> shouting fire or trying to sound scary. But it is coming and you should
> definitely be forward thinking about it as Oliver is doing here.
>
> Of course the rate at which this change comes will depend on the technology
> progress that Google and Microsoft make. Right now Google Apps is pretty
> weak and simply an email system with not much else. Microsoft's offering has
> a bit more bells and whistles but that is just because they are giving you a
> hosted SharePoint system on top of email and they tailored some of the
> SharePoint functionality to give the appearance of their solution having
> more meat than it really does.
>
> Now of course one man's downside is another man's upside.... there is a lot
> of money to be made in this new world that is on its way if you adapt
> yourself. At the end of the day people will pay you to help make them more
> money or streamline their business, which helps make them more money. And as
> I said there are a lot of things lacking with Microsoft Live and Google Apps
> and the right minded people could capitalize a lot on those lacking features
> and functions. Such as helping that mortgage company have better integration
> between their Microsoft Live service and salesforce.com or whatever else
> comes to mind.
>
> I know that this does not answer your original question but that is because
> I think you are asking the wrong question[s]. In business if you are not a
> company that can affect change then you should strive to embrace it. I have
> seen more companies fail because of lack of fluidity than anything else.
> While you can get some short term mileage out of learning how to sell people
> on SBS, even though the market is moving towards Google Apps and Microsoft
> Live, you will suffer in the long run. So get the team together for a brain
> storming session, and get the google alerts going for Google Apps and
> Windows Live to start learning about what others are doing to capitalize and
> adapt.
>
> -Marc Maiffret
> www.marcmaiffret.com
>
>
> -----Original Message-----
> From: Oliver Marshall [mailto:[EMAIL PROTECTED]
> Sent: Thursday, January 24, 2008 12:03 PM
> To: NT System Admin Issues
> Subject: [OT] Gmail in the workplace
>
> Hi chaps,
>
> We are seeing a rise in the number of clients (current and/or possibles)
> that are looking at using gmail as their main busy email provision. Now,
> we mainly deal with web companies, and one thing we have noticed is that
> '2.0' companies just aren't swayed by the usual feature set of SBS 2003.
> Typically a lot of the sales parabola is met by a round of 'we don't
> really work that way' etc. For the most part, the only thing that really
> picks up ears is when we start discussing ownership of data, and being
> able to manage that data when faced with an increasing amount of
> freelancers.
>
> With the increase of the 'starbucks' approach to business, and an ever
> increasing number of freelancers, small non-traditional businesses seem
> to really struggle with the concept of non-web-centric information
> stores like and SBS 2003 server, linked to something affordable like an
> adsl line; take in to account the cost of CALs, support, maintenance etc
> they tend to stick with the free-web based services that they have
> 'grown' up with.
>
> Really, I thought I would ask people here, particularly those focusing
> on the Sme market (note the big S small ME), what you feel about this,
> how you counter peoples believe in gmail as a business tool, whether you
> even counter it at all...etc.
>
> Olly
>
>
> ~ Upgrade to Next Generation Antispam/Antivirus with Ninja!    ~
> ~ <http://www.sunbelt-software.com/SunbeltMessagingNinja.cfm>  ~
>
>
> ~ Upgrade to Next Generation Antispam/Antivirus with Ninja!    ~
> ~ <http://www.sunbelt-software.com/SunbeltMessagingNinja.cfm>  ~
>



-- 
ME2

~ Upgrade to Next Generation Antispam/Antivirus with Ninja!    ~
~ <http://www.sunbelt-software.com/SunbeltMessagingNinja.cfm>  ~

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