I'd go with the shorter URL, and that title looks great.

On Fri, Jul 8, 2011 at 19:16, Dave Fisher <[email protected]> wrote:
> Then the choices are:
>
> blogs.apache.org/openofficeorg
> or
> blogs.apache.org/ooo
>
> The title ought to be "Apache OpenOffice.org (incubating)", correct?
>
> Regards,
> Dave
>
> On Jul 8, 2011, at 4:07 PM, Danese Cooper wrote:
>
>> It isn't just a matter of who gets more hits on Google. In 2000, the 
>> OpenOffice name was not trademarkable worldwide (and probably still is not) 
>> without the .org. OTOH, the ASF doesn't normally seek to register all it's 
>> trademarks worldwide because of cost (in the US, first use of a mark is 
>> significant enough)...but if Oracle is transferring it's trademarks to the 
>> ASF (and if it's the worldwide trademark, then it's worth about $350,000 
>> USD), then we're back to dealing with the .org, I'm afraid.
>>
>> Danese
>>
>> Kay Shenk wrote:
>>
>> -Yeah, once upon a time, when you did a search on "Open Office", the *other* 
>> office suite, whoever owned this brand, came up (like maybe 6+ years ago). 
>> Now it doesn't, but we should ascertain the status or history of this before 
>> changing the product/brand name I think, just to be safe.
>
>

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