On Thu, 24 Feb 2005 17:18:33 -0500
Timothy Miller <[EMAIL PROTECTED]> wrote:


> Here's one way to think about it:  The IP (RTL) has value to the
> business.  One kind of value is monetary--earning potential.  The
> other kind is intangible in the form of brand loyalty, how much
> positive attention it gets us, etc.  To some people, releasing the RTL
> will cause the intangible value to go up. 

And to maximze this you have to create an aura around TechSource
of free software/hardware thinking. GPL'ed RTL might be
the best thing for this.
Though i have no idea how much this aura is worth. Especialy
as i remember the history of Loki Games still very clearly.
They were a OSS company who ported games to linux. Part of
their framework was libsdl and libal which we still use.
Really high valued work over all, but that did not protect
them from going bancrupt. The market for linux games was
just too small at that time. (it might be better now, but
it's already too late)

> In order to maximize the
> value of the IP to the business, we have to come up with some way to
> compare those two kinds of value, and when the latter exceeds the
> former, it's time to release.

How do you measure both of them ?

                        Attila Kinali
-- 
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