I agree.  But it's a small company and we have priorities.

--
Matt Johnston - 07515352971

On 29 Aug 2008, at 09:36, Stefano Mori <[EMAIL PROTECTED]> wrote:

>
> On 2008-Aug-28, at 23:48, Matt Johnston wrote:
>
>> On 28 Aug 2008, at 23:34, Stefano Mori wrote:
>>
>>> There would be no need to ban the app if the app was just a reader,
>>> and the content came from elsewhere, even a new iTunes comic store.
>>>
>>> Matt said the reader doesn't include a timer because it's not a
>>> slideshow app... well embedding the content into the app with
>>> alternate endings makes it more like a game app., myst, or some  
>>> such.
>>>
>>> Either way it's no longer a comic, the rules change, and comparisons
>>> with rated content from iTunes don't count.
>>
>> Do you buy a comic and then buy the paper to put it on?
>>
>> When you buy an item from the iTunes store, you get vehicle and
>> content. Whether that's MP3 and Christina Aguilera or H.264 and  
>> "There
>> Will Be Blood". Vehicle AND Content.
>>
>> This is no different.
>
>
> Well, an mp3 doesn't play itself.
>
> Remember abstraction? MVC? Or should all my mp3 files on my Mac
> actually be located in /Applications as self running executables?
> Instead of 50 apps in there I can have 5000 "apps", mostly music, and
> somewhere amongst it is OmniOutliner... i.. j.. k.. l.. m.. ah found
> it...
>
> The question is, will a multitude of comics be using the same
> rendering software and file format? If so then abstract out the
> rendering software. Now instead of having to limit what the rendering
> software can do to keep the file small, you can build in more
> features. Aspire to be like Adobe Reader. No... that's a joke.
>
> What you say below about the "download from server" model that
> requires you to be online to read is also not good, as you say. And
> that's not how iTunes does it. You download from server and keep the
> content. You then browse it and play it at your leisure. How many
> comics should a person be able to have on their iPhone? The first 4
> home screens are already full, and there are only 5 left. Where will
> all these apps go? Do I have to keep deleting them? What a pain.
>
> I think you're right about the need for Apple to do as you say re.
> ratings. And it's yet another reason to abstract the player from the
> content, given that all that naughty stuff already gets through when
> it's just content.
>
> Stefano
>
>
>> Most importantly, Apple needs to:
>>
>> a) be consistent with their ratings systems. Some horrific content is
>> available on the Movie Store without rating. Like Deliverance. Or the
>> motion-comic of Watchmen (complete with murder, attempted rape and
>> full frontal male nudity). Without Ratings. So wee Jimmy can download
>> AND view and bypass the built in controls.
>>
>> b) expand the existing ratings system to be opt-in and include all
>> types of content on the store. There are recommendations for Games/
>> Entertainment. But other content is excluded. Stupidly. Apple is
>> highly hypocritical here considering some of the content they host on
>> the movie store.
>>
>> Yes, this has been a great week for us in terms of PR coverage but  
>> the
>> point remains. Apple has half a solution and is flailing under the
>> poor
>>
>> We have executables for the built-in comic and also the 'download  
>> from
>> third party server' content model. The latter is very unsatisfactory
>> because when you WANT to VIEW you have to download and that ruins the
>> instant nature of the medium.
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