At 03:01 PM 8/9/99 -0700, you wrote:
>Now, the good side is that the developer does not lose anything because
>those users would have never paid anyway, with or without protection.
>But, why should they accomodate these people.

Exposure, word of mouth advertising, etc . . .

>If it would increase sales to have no protection, then it would be worth
>letting these others have it for free, but people who register s/w
>probably aren't put off by nag screens and protection.

In most cases it probably does increase sales. The biggest hurdle for small 
commercial software developers is lack of marketing and advertising. I know 
we have the Web and all, but face it, the Web only works if someone is 
actively looking for your product. What about all those people who have 
never even thought about a product like yours but, when they see it, think 
it's the coolest thing ? Think of all of those free copies floating around 
as simply less-than-ideal sales and marketing vehicles . . . not a great 
solution but a whole lot better than nothing.


Gilbert W. Pilz Jr.
Senior Consulting Engineer
SeaLion Software, Inc.
www.clion.com

Reply via email to