Oh I know people that know photography know about Schneider. But they are not Samsung's target market.

John



On Wed, 18 Jan 2006 02:12:37 -0000, P. J. Alling <[EMAIL PROTECTED]> wrote:

Kodak has been using Schneider-Kreuznach, or just Schneider lenses on their top of the line cameras for 50 years. In the US Kodak is still a top brand in many consumers eyes, maybe that's the connection.

John Forbes wrote:

On Tue, 17 Jan 2006 12:40:54 -0000, William Robb <[EMAIL PROTECTED]> wrote:


----- Original Message ----- From: "keith_w" Subject: Re: Samsung DSLR announced


 Hi John.
Not to be contentious, but... what *is* Schneider supplying, ....?


Apparently, just a name.


What's strange is that even if many potential camera-buyers nowadays are more likely to have heard of Samsung than Pentax, it's extremely unlikely that they will ever have heard of Schneider-Kreuznach. So what's going on? Did some bright S-K man convince the Koreans that S-K is a household name in Europe and the Americas?

If so, it ranks with scams like selling London Bridge to an Arizonan who thought he was buying Tower Bridge.

John







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