>> Where does that leave Samsung? It was mentioned at [the end of] the press conference:
The press conference concerning HOYA and Pentax and the amalgamation is held. CEO Suzuki of HOYA and president Urano of Pentax from the left HOYA Ltd. and Pentax Ltd. held the press conference concerning business integration in Tokyo on the 21st. The president of the two companies attended the interview, and it explained the purpose and details of the amalgamation. The two companies reached the basic agreement by amalgamating dated October 1, 2007 on the same day. The surviving company is HOYA. The name of the company of a new company becomes HOYA Pentax HD (Eitide) Ltd.. First of all, representative Hiroshi Suzuki execution post CEO of HOYA talked about the reason for integration in the interview. HOYA and Pentax are developing the two companies besides the common feature "Optics" and a medical business. President Suzuki : to Pentax. ｢It was felt that Medical was able to be attractive, and to offer the growth acceleration of the business by integration. Our resource is used and developed. ｣It solved and the ambition was described. The target of a medical business is assumed to be "About present twice". President Fumio Urano of Pentax also｢It is medical that the rate of profit is the highest among our businesses. However, about 30% and ratios of all businesses are low now. It takes time though there was always a desire that it wants to hasten the growth of medical. It is expected that it is felt that it is a story that may hear this story, and leads to the step-up. I want to do Medical to the same degree of the scale as the digital camera. ｣It talked. Moreover, Mr. Suzuki :. ｢It is a situation for which it competes with China and a Taiwanese manufacturer though our company is doing the material supply and the processing of the optical glass. If the designs of Pentax can be integrated and the knowhow of assembly be integrated vertically｣､It is described, "Pentax is a company with steady R&D and technology" etc. , and Pentax as the manufacturer also is evaluating it. The talk advanced in the story of integration after it had gone out in the seat of the meal two years ago, and this year came. It is October to have shown the concrete progress. It is said that the appeal is from HOYA. Suzuki and Urano's both mens clarified the activities after it had integrated it. Mr. Urano｢HOYA of glasses, Camera..Pentax..brand..name..agree.The image cultivated for years is strong. However, whether it keeps using a past name over time is not understood. ｣Continuing now of the Pentax brand is promised. On the other hand, Mr. Suzuki showed that now, there was no big conformational change about the explanation and this business , saying that "To function as a standalone, the digital camera is set up under the headquarters function by the one set though medical and optical of Pentax were integrated with our company". Moreover, Mr. Suzuki : the digital camera market. ｢It is competitive, and a low-priced competition seems to make a tour, and to have converted the structure in the last few years though thought that it is none of markets that make a profit. Especially, I want to expect it of gaining power a digital single lens reflex camera. It is not actually so though a compact digital camera also saw one o'clock as a low-priced product made of foreign countries carries everything before one. The market environment has changed. ｣､｢It is not a business that puts out the amount, and chases the share. It is a business that can make Kiratsu and the shining one. ｣It solved and the impression was described. President Urano also receives it. ｢The share of present Pentax is the eighth. It is not possible to compete by the share. Then, the resource becomes a single lens reflex. It is not possible to do with a single lens reflex alone because the market scale is still small, and in either, there can be business development only with the single lens reflex camera, too. The single lens reflex also is a pioneer our company, and has the time that had been done only with the single lens reflex for 30 years. ｣It solved and confidence was shown. Pentax is a joint development of a South Korea Samsung Techwin and digital single lens reflex camera and exists in affiliations now. Mr. Urano : about the relation of the future to Samsung Techwin. ｢It is not different from the current. I want to continue as it is. ｣It made, and it touched as an excellent relation example about digital single lens reflex camera "K10D" put on the market on November 30 that was concluding successfully. It is said that the development ratio of K10D will become Pentax 70-80% and Samsung Techwin 20-30% by "Our company is 90%, and Samusung Techwin is 10%" in the product of the following phase. Mr. Urano expressed, "When it was able also to advance to a digital single lens reflex there, it was pleased", and suggested continuing the tie-up. (Excite translation of DCWatch post) -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net
