Sony threw away billions of yens worth of brand value when they swallowed Konica-Minolta and let corporate ego erase a valuable heritage. IMO, KM itself also degraded the brand by fusing their names. They should have used the old separate names in different sectors of the market, or even just offered clones in the different brands like Samsung & Pentax, or Panasonic & Leica.
BTW, what is the standing between Pentax and Samsung now that Hoya makes Pentax's decisions? IOW, does Hoya enjoy a good relationship with Samsung? Regards, Anthony Farr > -----Original Message----- > From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of > [EMAIL PROTECTED] > Sent: Wednesday, 2 July 2008 7:04 AM > To: Pentax-Discuss Mail List > Subject: Re: OT: Nikon D700 hands-on > > I don't think Sony will ever be more than a tier two player in the photo world. Brand > is important in every marketing arena, and they don't have the brand. In truth, > Pentax has more brand equity. Samsung, by the way, has none. > Paul -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
