Frank,
I just had one of my crazy ideas. I was thinking about the fact that you
are competing against the parents that are there anyways, have DSLRs and
take the photos for free. A lot of these parents have never owned a
"serious" camera before, and I bet most of them have never even been
taught the basics of how to hold the camera, never mind pre-focusing,
when to use auto exposure, or even the difference between aperture and
shutter speed.
Rather than competing against them, make them your customers. Talk to
each team. Plan to have one evening on lecture (the parent who provides
the house for doing the lecture gets a big discount) on the basics of
using a DSLR. The lecture would be two hours long and would cost $75
each. Then, for $200, you will show up at a game, with your camera, to
help and advise your students. Each of your students gets a CD of
1200pixel jpegs of the pictures you took that day, with the option of
buying prints.
I'm willing to bet that this isn't something that a lot of people are
selling. Also, I wouldn't target it the marketing at the dads, I'd
target it at the moms, who don't have quite so much ego invested in
thinking that they are already great photographers.
--
Larry Colen [email protected] (from dos4est)
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