I'm betting they won't do it at all. There's no natural progression of buyers 
for such a camera. On the other hand, they've sold a lot of APS-C cameras and 
DA* lenses, so they have a built-in market for another camera in that line. 
It's a no brainer in marketing terms. 
Paul

On Dec 18, 2011, at 3:50 PM, Steven Desjardins wrote:

> An EVF would be critical on a higher end system like this.  I don't
> think it has to be thinner but it does have to be smaller and lighter.
> Given the size of lenses for an FF sensor it will never be pocketable
> in an sense, but could easily be smaller than one of the C/N FF DSLRs.
> This could be a good idea if they do it well.
> 
> On Sun, Dec 18, 2011 at 1:35 PM, Dario Bonazza
> <[email protected]> wrote:
>> John Sessoms wrote:
>> 
>>> Would this be a camera with an electronic viewfinder you can put your eye
>>> up to or one of those where you have to hold it out at arms length to look
>>> at the little TV screen on the back?
>> 
>> 
>> Who knows? I'm only afraid that Pentax is going to show silly things for the
>> pure sake of making them different. They already embraced that route, and
>> Ricoh is keen on that scheme too. Fingers crossed...
>> 
>> Dario
>> 
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