on 2012-04-19 16:02 Larry Colen wrote
Let's say that Ned is right, in order to get Pentax into more stores, they have to be more aggressive about enforcing pricing. One thing that they can't do, while their existing customers have a bunch of stock on the shelves is drop MSRP too much. It's possible that they might be able to tell their customers that they are dropping MSRP, or maybe even wholesale cost in the future, so that the customers don't have a lot of inventory on their shelves that they will be forced to sell at a loss. But, if they do, they can't make an announcement until the customers have had a chance to sell off some of their back stock.
Bunnell's column holds out upcoming rebates as some sort of price relief i hate rebates, they make me feel like a clerk in the film Brazil -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.
