On 8/15/2012 2:27 AM, P. J. Alling wrote:
Pentax's problem is that they have a nice niche product, that they can't seem to sell for better than commodity product prices, and they have to sell it on line with pretty much word of mouth advertising. All in all they do pretty well with those limitations...
Peter, do you think marketing is actually more complex than rocket science? It is not like Pentax has been founded two years ago and voila - K-5 takes its rightful place up the ranks...
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