Pentax/Ricoh is probably working on a FF body.  They will never be as
fast as Nikon or Canon, and Apple/Google would just absorb them.  I
really think that Ricoh is the best we could have hoped for in that
they actually want to make cameras.

On Wed, Oct 31, 2012 at 10:39 AM, Alexandru-Cristian Sarbu
<alexandru.sa...@gmail.com> wrote:
> On Wed, Oct 31, 2012 at 4:20 PM, Collin Brendemuehl
> <coll...@brendemuehl.net> wrote:
>> It's difficult for me to conclude anything except that Pentax
>> just does not have the capacity to produce anything more advanced.
>> All the buyer gets is a few tweaks.
>> Baby steps are not adequate in today's technology world.
>>
>> They needs a new partner -- someone larger than Ricoh -- who is
>> interested in making the company into something great.
>> Perhaps Apple or Google will buy the company and run with it right.
>>
>> Sincerely,
>>
>> Collin Brendemuehl
>
> Such conclusions are premature; the product we saw so far (from
> October 2011) are "Pentax-Hoya" projects. There simply wasn't enough
> time (less than a year, including analyzing the business and
> formulating a plan) to build a "true" Pentax Ricoh camera. What they
> could do was to finish products already in pipeline, including ones
> frozen by Hoya (the DA 560mm for example).
> Please be patient, next year we should see more interesting stuff.
>
> I also strongly believe that either Apple or Google would kill Pentax;
> photography and gadgets/web content are too different for it to work.
> Don't worry, Ricoh will prove to be a good "master".
>
> --
> Best regards,
> Alex Sarbu
>
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