It was 27/9/03 11:05 am, when Bob Smith wrote: > On Friday, September 26, 2003, at 04:15 PM, Norman Childs wrote: > >> They have missed the boat by such a margin that even a >> lifeboat will not enable them to catch up. > > How can you say they've missed the boat when imaging products from just > about every manufacturer is licensing Kodak patents and many contain > key Kodak components? They are and have been one of the genuine > leaders in digital technology for many years.
Bob That they were certainly in the motion picture industry a few years ago. They were one of the first, if not the first, innovators of digital compositing: http://www.cinecitta.it/wing/cservizi/cineon/cineon.shtm I would think one of these babies is worth more than a few hundred 14n's! <g> > Kodak has certainly seen this change coming for decades and has been > trying to plan accordingly. I've participated in a number of surveys > going back years to monitor my film usage (or lack thereof). In the > US, the same firm that tracks TV viewing habits (Nielsen) performs > similar monitoring of photographers and film consumption. I'm sure > Kodak is a major consumer of this data. But I think even Kodak has been > caught at least a bit off guard by how fast the move away from film is > now happening. I think they're being forced to shift gears even faster > than they'd planned and it will be interesting to see if and how they > can accomplish this. The move away from film to digital by pros is hardly likely to make a difference to their revenue. A cinematographer *probably* consumes as much film in 3 months of shooting as 100 photographers in a lifetime. After a film wraps, further prints have to made for distribution (though digital has been trying to make inroads into that area for years, it hasn't made a dent as yet but no doubt will one day). It's true they have lost marketshare to Fuji and to digital post production but they have seen it coming for years and have actually accelerated the process by their digital innovations and support in post production. I'd be very surprised if they didn't see how the industry is set to change (especially at the consumer level). --/ Shangara Singh :: Adobe Certified Expert ~ Photoshop 7.0 :: Adobe Photoshop 7.0 Essential Tips :: Exam Aids for Photoshop, Illustrator & Dreamweaver :: Http://www.shangarasingh.com =============================================================== GO TO http://www.prodig.org for ~ GUIDELINES ~ un/SUBSCRIBING ~ ITEMS for SALE
