On: Sun, 28 Sep 2003 Rick Lee wrote:- > The thing to remember about Kodak is that they have always made the VAST > majority of their income from amateur film sales and in recent years their > decline has been slowed by the huge popularity of disposable cameras. > Professional film sales has always been just a "prestige niche" to the > company and I can't imagine that digital imaging will ever reach the sales > levels of amateur film in days gone by. I could be wrong.
My independent photo dealer tells me that his most profitable items are belive it or not - batteries. GBP�1000 of wholesale batteries yields GDP�3000 profit per month. He feels that sales of digi-cams is a loss leader in that he has to sell GBP�6000 of digicams per month to make �500 profit. The pressure off reps to sell digital kit is relentless, so he chooses wisely and makes a profit from selling a multitude of accessories. His longterm bread and butter is in-house D&P - always was, always will be. Most people need a reason to take lots of pictures, and the idea of investing in a shedload of digital kit is a put-off - hence the popularity of disposable cameras. Usually with a Xmas tree at either end and a beach in the middle. Kodak know this. Besides, Kodak is just another corporation that will morph into something else. William Curwen =============================================================== GO TO http://www.prodig.org for ~ GUIDELINES ~ un/SUBSCRIBING ~ ITEMS for SALE
