> Dear John
>
> Frighteningly true in many cases, and very often the very people
> deciding when it's "good enough" are not sufficiently knowledgeable to
> make that decision.  BTW what is Pro standard these days?   Just
> asking<G>
>
> Cheers
>
> Richard



Hi Richard,

Good question, of course an easy answer would be a standard/benchmark that I
have set for myself for over 30 years of photography.

I could write a book on what is "pro standard."

I read an article last year on interviews of commercial photographers who
graduated from a major university, the common thread that went through their
interviews was clients were satisfied with "good enough."

I have a friend who owns a local commercial lab who has always believed in
quality and felt he could survive the digital revolution but was shocked at
how fast mediocrity rose to the surface.

Another friend who is in graphics said we are getting a dose of what
happened to them years ago.......

Best,

John

> In message Wed, 25 Aug 2004, John Douglas writes
> >Everyone is now a photographer with their four to four zillion mp
cameras.
> >Corporate thinking now is why hire a pro, my assistant has a good digital
> >camera and she/he can do the job. It may not be up to "pro" standards,
but
> >it will be "good enough."
>


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