> > franco<[email protected]> wrote: > > Hi, > > > > Following are the features, each webframework claim... > > > > "Pylons is a lightweight web framework emphasizing flexibility and rapid > > development." > > > > "Django is a high-level Python Web framework that encourages rapid > > development and clean, pragmatic design." > > > > "Ruby on Rails is a web framework, which is optimized for programmers > > happiness and sustainable productivity" > > > > The success of any marketing effort starts when a user believe that his > > character and the product characterestics are very similar." > > > > In our case, A small effort in marketing can be how to bring the > > lightweight, simplicity, flexibility and rapid development feel to the > brand > > pylons, starting from pylonshq.com. > > > > Pls post your opinion > > Oh, I don't know. All three frameworks are based on the original > Rails vision, so they are all similar in that regard, and all these > adjectives apply to all of them. > > I guess the first question is, regarding "Pylons is a lightweight web > framework emphasizing flexibility and rapid development": > - Is it true? > - Are there other aspects that need to be emphasized? > - What other marketing terms would more clearly distinguish Pylons > from Django and Ruby? > > There are three levels of marketing. One is, for lack of a better > term, the Rails-style approach with MVC and routing. Pylons, Django, > Rails, and TG all support this. And in Pylons' earlier days it was > important to emphasize. Perhaps not so much now since MVC has won out > and all the main competitors have it. > > Another level is building upon third-party code in the framework, > which only Pylons and TG do. A third level is adding or replacing > your own components (by the application developer), which you can > perhaps do in all of them but Pylons emphasizes it more than the > others. So that could be a marketing point, except that there are a > lot of users who don't need this and don't want the complication of > thinking about it, so we have to be careful not to overemphasize it. > > -- > Mike Orr <[email protected]> >
Couple of things we need to be clear before any marketing effort is. 1. Who is our Target group? a.) Decision maker- Who is going to take dicision on which web framework to be used for each project b.) Influencer- can be a developer/Client, etc..They can influence the decision maker 2. a.) What is a webframework from Decision maker's point of view b.) what is a web framework from Influencer's point of view.? 3. a.) How is pylons different from others - decision maker's point of view b.) How is pylons different from others - influencer's point of view 4. a.) Which problem in Decision maker's life can be solved with pylons but not with any other framework. b.) Which problem in influencer's life can be solved with pylons but not with any other framework. 5. The most important point- Set an 'measurable' objective/target for the marketing effort Pls post your opinions on this. Bijoy --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "pylons-discuss" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/pylons-discuss?hl=en -~----------~----~----~----~------~----~------~--~---
