I actually tried the NMRA special a while back and it convinced me that for their very high price I didn't get my money's worth, so I am strictly NASG now.
The things I found useful on the NMRA site were free and I didn't see what the membership got me. What was I missing if anything? Carey Carey Probst Member, M.I.T. Educational Council S Scale, Sn3 and S High Rail/AF A well regulated militia being necessary to the security of a free State, the right of the people to keep and bear arms shall not be infringed. On 1/11/2012 3:02 PM, Pieter Roos wrote: > > Hi Michael; > > Someone pointed out to me a long time ago that when you provide > something for free at first, you set the value of the item or service. > Not to nay-say your practice that works for your business, and indeed > is standard practice in U.S. marketing. > > It might be worth considering a 3 month membership for a substantially > lower cost, which would get the new member the current issue of > Dispatch and a membership packet provided to them at the time they > sign in at the convention; with a reminder notice after 2 months that > their membership would end, but could be converted into a full > membership for the difference in cost. > > This would provide a sample of the product and a marketing opportunity > at very little additional cost (no postage on the magazine, print the > membership card and welcome letter on the spot, only the follow-up > reminder as overhead). Some additional follow-up by the regional VP > would after the convention would be helpful as well, maybe just a > phone call or letter. Maybe invitation to any club near the home of > the new member, or some layout owners could be recruited to extend an > invitation to a visit. > > Pieter E. Roos > > --- On Wed, 1/11/12, Michael Eldridge <[email protected] > <mailto:meldridge%40lincolnglen.org>> wrote: > > > FWIW, in my business (teaching piano) > > I never charge for the first month. It's easy for me to > > waive one month of fees since students stay with me for 8 - > > 10 years on average. Why doesn't the NASG just give you the > > first year membership for free? If we believe in the > > product, we might assume the customer will stay for many > > years. > > > > -Michael Eldridge > > -Current project: Trying to muster the courage to paint a > > backdrop > > > > --- In [email protected] <mailto:S-Scale%40yahoogroups.com>, > > "richgajnak" <rustytraque@...> wrote: > > > Saying you also get NASG membership for that 25 bucks > > is akin to forcing someone to volunteer. They might > > not want to join. It might be better to reduce the > > non-member fee and offer membership on the spot as an > > option. > > > > > ------------------------------------ Yahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/S-Scale/ <*> Your email settings: Individual Email | Traditional <*> To change settings online go to: http://groups.yahoo.com/group/S-Scale/join (Yahoo! ID required) <*> To change settings via email: [email protected] [email protected] <*> To unsubscribe from this group, send an email to: [email protected] <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/
