Re: [IxDA Discuss] Bulk-content creators

2007-12-04 Thread Bryan Minihan
Thanks...hehehe, and I completely agree =].  We have a pretty good handle on
SEO with the strategy you described (honest cross-links, etc).  In my post,
I was really wondering whether anyone else had seen the proliferation of
such 'SEO pages' across the net, and if they felt as dismayed by this
strategy as I do.  After hearing the pitch from this SEO company, we all
agreed that it felt like "gaming the system", too.

- Bryan
http://www.bryanminihan.com
 

-Original Message-
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Fred
Beecher
Sent: Tuesday, December 04, 2007 8:54 AM
To: IxD
Subject: Re: [IxDA Discuss] Bulk-content creators

Just say no to black hat SEO crap. : )


- F.



*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


Re: [IxDA Discuss] Bulk-content creators

2007-12-04 Thread Fred Beecher
On 12/3/07, Bryan Minihan <[EMAIL PROTECTED]> wrote:
>
> We're considering using an SEO strategy whereby a company creates several
> hundred content pages with relevant keywords (to our site) that link back
> to
> our site, in order to increase our search engine rankings.  I just wrote a
> piece about this on my Blog, but have been wondering how you esteemed
> folks
> feel about the subject:
>
> http://www.bryanminihan.com/minihands/2007/12/that-weird-empty-feeling-from-
> bulk.html


While SEO isn't my specialty, I do work with SEO people quite a bit. And
from what I understand this is a Bad Idea. First of all, if these "content
pages" are registered by the same entity, the search engines will pick up on
that and penalize you for link farming. Second of all, if the content is of
no use to searchers, this is also bad user experience. At my company, the
way we get lots of links for clients is by doing research to find *relevant*
Web sites and blogs and then *asking them* to link to the client's site.
Usually these requests are easily granted (often in exchange for a link back
to them).

Search is a HUGE part of the modern user experience of the Web, and it's
best not to mess with it (highly targeted, pay-per-click campaigns are a
slight exception... a digression I won't get into here). The best thing you
can do is to increase the ACTUAL relevance of your content to your target
audience by a) writing it to reflect their language and b) getting your site
linked to other relevant sites. The search engines will pick up on that
relevance and rank you accordingly. Besides, they're real smart these days
and will punish you for playing games. And users are impatient. It's easy
for them to go away if they feel like you're messing with them. But you know
that.

Just say no to black hat SEO crap. : )


- F.

*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


Re: [IxDA Discuss] Bulk-content creators

2007-12-04 Thread Bryan Minihan
Right, I agree with you =].  Guess when I said "we're considering", I meant
"a company pitched this idea to us".  I feel the same way and it bothers me
that companies have begun flooding the Internet with this kind of
stuff...just makes everything more difficult to find. 

- Bryan
http://www.bryanminihan.com
 

-Original Message-
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Brian
Hoffman
Sent: Tuesday, December 04, 2007 8:37 AM
To: [EMAIL PROTECTED]
Subject: Re: [IxDA Discuss] Bulk-content creators

> -Original Message- 

> We're considering using an SEO strategy whereby a company creates 

> several hundred content pages with relevant keywords (to our site) 

> that link back to our site, in order to increase our search engine 

> rankings.

 

Bryan,

 

I'm skeptical that this strategy will be effective and generally think
it's a bad idea since it's basically trying to trick the search engines.
The value of inbound links is directly proportional to the ranking of
the pages those links are coming from. The pages being created by the
company you mentioned are likely to have a very low ranking themselves,
thereby giving you little value for your time and money.

 

As your website says, "Anything worth doing, is worth doing well..." So
spend the time and money asking for legitimate links to your sites
instead, along with other standardized SEO techniques.

 

 

Brian

 

 


*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


Re: [IxDA Discuss] Bulk-content creators

2007-12-04 Thread Brian Hoffman
> -Original Message- 

> We're considering using an SEO strategy whereby a company creates 

> several hundred content pages with relevant keywords (to our site) 

> that link back to our site, in order to increase our search engine 

> rankings.

 

Bryan,

 

I'm skeptical that this strategy will be effective and generally think
it's a bad idea since it's basically trying to trick the search engines.
The value of inbound links is directly proportional to the ranking of
the pages those links are coming from. The pages being created by the
company you mentioned are likely to have a very low ranking themselves,
thereby giving you little value for your time and money.

 

As your website says, "Anything worth doing, is worth doing well..." So
spend the time and money asking for legitimate links to your sites
instead, along with other standardized SEO techniques.

 

 

Brian

 

 


*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


[IxDA Discuss] Bulk-content creators (correction - broken link)

2007-12-03 Thread Bryan Minihan
Here ya go... http://tinyurl.com/258umz

Wow, my first tinyurl.

- Bryan
http://www.bryanminihan.com
 

-Original Message-
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Bryan
Minihan
Sent: Monday, December 03, 2007 8:56 PM
To: 'IxD'
Subject: [IxDA Discuss] Bulk-content creators

We're considering using an SEO strategy whereby a company creates several
hundred content pages with relevant keywords (to our site) that link back to
our site, in order to increase our search engine rankings.  I just wrote a
piece about this on my Blog, but have been wondering how you esteemed folks
feel about the subject:
http://www.bryanminihan.com/minihands/2007/12/that-weird-empty-feeling-from-
bulk.html

It's not specifically design related, but such pages definitely impact one's
interaction with the web as a whole, and illustrate perfectly how a clean,
well-designed site can still be completely worthless if it doesn't contain
valuable content.

- Bryan
http://www.bryanminihan.com
 



*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


[IxDA Discuss] Bulk-content creators

2007-12-03 Thread Bryan Minihan
We're considering using an SEO strategy whereby a company creates several
hundred content pages with relevant keywords (to our site) that link back to
our site, in order to increase our search engine rankings.  I just wrote a
piece about this on my Blog, but have been wondering how you esteemed folks
feel about the subject:
http://www.bryanminihan.com/minihands/2007/12/that-weird-empty-feeling-from-
bulk.html

It's not specifically design related, but such pages definitely impact one's
interaction with the web as a whole, and illustrate perfectly how a clean,
well-designed site can still be completely worthless if it doesn't contain
valuable content.

- Bryan
http://www.bryanminihan.com
 

-Original Message-
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Eric
Scheid
Sent: Monday, December 03, 2007 8:27 PM
To: IxD
Subject: Re: [IxDA Discuss] Placement of credit card logos

On 4/12/07 3:15 AM, "Ari Feldman" <[EMAIL PROTECTED]> wrote:

> most, not all ecommerce sites offer credit card payment options in a drop
> down menu with Visa usually defaulted as its the most popular card in the
> US.
> 
> because it's defaulted, some users may not click on the menu to reveal
other
> choices like AMEX or Discover, etc.

blech, drop downs always hide options :-(

One site I recently visited did something smart - although they had the card
type as a drop down, they did display next to that the credit card
logos/icons ... and they *also* put a smidgen of javascript on those images
such that clicking (say) the Visa logo would select Visa in the drop down.
People do click images. Go with the flow.

by the way - in an early study into what makes websites more trustable, it
was found that prominent display of credit card logos had an effect (more so
than the various TRUSTe style badges). Don't know if that is still the case
though .. time to repeat the research.

e.


*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help


*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/


Welcome to the Interaction Design Association (IxDA)!
To post to this list ... [EMAIL PROTECTED]
Unsubscribe  http://www.ixda.org/unsubscribe
List Guidelines  http://www.ixda.org/guidelines
List Help .. http://www.ixda.org/help