Re: [IxDA Discuss] Felt boards
we use the guimagnets at times, but have gone to something similar, magnetic whiteboards with cuttable magnetic film, we've created all sorts of shapes with scissors. But we use 4x3 papersheet sized ones for screens so we can insert new ones, move them around, these can be stacked. http://www.magnetking.com/#dryerasemagnet Sadly the guimagnets don't stick to the magnetic film and the whiteboard so can't be combined. And not all whiteboards are magnetic. Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Felt boards
Sticky notes seem to be a good alternative. There are a lot of templates using sticky notes to support graphic facilitation developed by The Grove (http://www.grove.com/site/index.html) ... { Itamar Medeiros } Information Designer designing clear, understandable communication by caring to structure, context, and presentation of data and information mobile ::: 86 13671503252 website ::: http://designative.info/ aim ::: itamarlmedeiros skype::: designative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33836 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
[IxDA Discuss] Design / IA opportunities in Asia
I am wondering what the job market is like in Southeast Asia, especially Taiwan, Shanghai, and HK, in terms of interactive design and/or new media. And if there are particular types of positions or skillset that they are willing to recruit overseas for? Thanks!Teresa Upgrade to Hotmail Plus and share more photos with bigger attachments. Click here to find out how Click here to find out how _ Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Design Books
One book I think is an amazing guide to visual awareness is The art of looking sideways by Alan Fletcher - http://www.amazon.com/Art-Looking-Sideways-Alan-Fletcher/dp/0714834491 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33808 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Felt boards
Shaun - You're not out of your mind. Designers and design researchers have been usng felt boards and similar materials for years. Best example is Liz Sanders co-creation methods, where participants use such materials to envision designs of products and environments (see esp. page 8-11): http://www.maketools.com/pdfs/CoCreation_Sanders_Stappers_08_preprint.pdf . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33836 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Design / IA opportunities in Asia
Hi: The UX/design/IXD market is still maturing in Asia and here are some initial pointers - * UPA China's User Friendly 2008 - http://www.upachina.org/userfriendly2008/en/index.html (good place to network with the China UX industry) * UPA China Hong Kong Branch - www.usability.com.hk (we occasionally post jobs here) and see - http://www.usability.com.hk/jobs.htm Design Agencies that incorporate or look into Usability/UX as part of their design process- * Heathwallace Hong Kong - http://www.heathwallace.co.uk/contact-us/ * Agenda Asia - http://www.agenda-asia.com/ * MRM - http://www.mrmworldwide.com Also ... * Philips Design - http://www.design.philips.com/about/design/profile/whereweare/index.page * Yahoo Hong Kong, China and India - http://careers.yahoo.com/uedjobs.php Other companies in the region who have started UX teams include: Global Sources, Google, IBM, Alibaba, HSBC Hong Kong, Tencent, Huawei (to name a few) etc All the best in your search and please let me know if you need further help. rgds, Dan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33853 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Since you all be my peeps - I wanted to share THIS news
David, Congratulations, indeed. I guess you really liked the place when you went to the IxDA conference in February! And obviously they liked you -- from Long Island to Savannah -- good move! - Jim Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Need user data on iPhone adoption by age
After enjoying my iPhone for a couple of months (and talking about it others, including lots of Blackberry users), I'd say the touchscreen typing is probably the biggest reason given for people who decide against it -- but I suspect that cuts across all age groups. On the other hand, younger users probably don't care quite so much about email proper, whereas for adults (i.e. people with jobs) that is a huge plus, and the iPhone handles (incoming) email so well. BTW the iphone also has predictive text, though I must say it drives me nuts. - Jim Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Need user data on iPhone adoption by age
Michael Mace and Rubicon Consulting did a study that might help: http://mobileopportunity.blogspot.com/2008/04/announcing-new-survey-of-iphone-users.html Barbara Ballard [EMAIL PROTECTED] 1-785-838-3003 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Felt boards
You can buy magnetic sheets and print out whatever you want at most of the large office supply stores in the USA (Staples and similar stores). They are useful for things like information architecture, menu design, and brainstorming. The same stores now sell 100 magnets in business card size and you can stick labels on those if you are using words or very simple symbols. The magnet sheets recommend that you don't put them through a laser printer - inkjet only on the ones that I've used. There are a number of studies using magnets and stick-ons. The FIDO study by Tom Tullis and colleagues is a good example of the use of magents in design. http://www.bentley.edu/events/agingbydesign2004/presentations/tedesco_chadwickdias_tullis_fido.pdf You can create nice flow diagrams with a whiteboard and magnet symbols (supplemented with stickies). Chauncey On Sat, Oct 4, 2008 at 8:27 AM, Rob Tannen [EMAIL PROTECTED] wrote: Shaun - You're not out of your mind. Designers and design researchers have been usng felt boards and similar materials for years. Best example is Liz Sanders co-creation methods, where participants use such materials to envision designs of products and environments (see esp. page 8-11): http://www.maketools.com/pdfs/CoCreation_Sanders_Stappers_08_preprint.pdf . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33836 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Site Map - How important is it as a link?
Good Morning All, I've trimmed a lot of this thread because it would seem like an episode of Lost with all of those flashbacks but are they really or are they just a crazy quilt of reruns made to look like flashbacks. I love Jared's comment on trust and design as it encapsulates for me the experience that I have with any website. Go to an ugly one and I am making my way as if on broken glass. The fluid and beautiful ones are just that, fluid and, even if I do not find what I want, I spend more time there trying to do so. Here's another utility for sitemaps and that is for the search engines. As we move closer to the Semantic Web that we've all dreamed of and do not recognize now that it is finally arriving, sitemaps can be a useful tool in aggregating content by context/concept instead of location. Location-based sitemaps are bears because they are soon out-of-date if you do not post the new content simultaneously. I think this is why folks do not trust them. However, a context-based sitemap is not held to that constraint. Yes, new content should be put into its proper category but the immediacy is not such a factor. Here is one that I designed for the Windows Vista site http://www.microsoft.com/windows/windows-vista/site-index.aspx with contextually shared grouping to help the customers quickly (I hope) find the area that they want and then, thanks to highly scented links (but not in that too much cologne sense), the content that they need. marianne [EMAIL PROTECTED] -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Jared Spool Sent: Thursday, October 02, 2008 6:27 AM To: Paul Eisen Cc: [EMAIL PROTECTED] Subject: Re: [IxDA Discuss] Site Map - How important is it as a link? On Oct 2, 2008, at 7:42 AM, Paul Eisen wrote: Jared said, When we measure trust and satisfaction in performance-based experiments, we find these two attributes are highly correlated to task completion -- the more the user completes their task, the more they say they trust the designer/design owners and the more satisfied they are. This is different than when we do opinion-based evaluations, where trust and satisfaction come from other attributes. Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Felt boards
About 10 years ago when I was making my own magnets, blank fridge magnets were much cheaper at craft stores than at office supply stores and there was a wider range of sizes/shapes. Chauncey Wilson wrote: You can buy magnetic sheets and print out whatever you want at most of the large office supply stores in the USA (Staples and similar stores). They are useful for things like information architecture, menu design, and brainstorming. The same stores now sell 100 magnets in business card size and you can stick labels on those if you are using words or very simple symbols. The magnet sheets recommend that you don't put them through a laser printer - inkjet only on the ones that I've used. There are a number of studies using magnets and stick-ons. The FIDO study by Tom Tullis and colleagues is a good example of the use of magents in design. http://www.bentley.edu/events/agingbydesign2004/presentations/tedesco_chadwickdias_tullis_fido.pdf You can create nice flow diagrams with a whiteboard and magnet symbols (supplemented with stickies). Chauncey On Sat, Oct 4, 2008 at 8:27 AM, Rob Tannen [EMAIL PROTECTED] wrote: Shaun - You're not out of your mind. Designers and design researchers have been usng felt boards and similar materials for years. Best example is Liz Sanders co-creation methods, where participants use such materials to envision designs of products and environments (see esp. page 8-11): http://www.maketools.com/pdfs/CoCreation_Sanders_Stappers_08_preprint.pdf . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33836 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help -- jet / KG6ZVQ http://www.flatline.net pgp: 0xD0D8C2E8 AC9B 0A23 C61A 1B4A 27C5 F799 A681 3C11 D0D8 C2E8 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Design / IA opportunities in Asia/EUROPE
is there one of these for Europe too please? __ CatrĂona Lohan-Conway User Experience Architect 917 405 5127 [EMAIL PROTECTED] PPlease consider our environment before printing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33853 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Scrolling list view vs. More links
On the mobile side, we've found: 1. Fetching is harder than scrolling 2. Different devices can support different sized lists; keep the list size smaller than the max size for the device (surprise!) 3. Applications can do dynamic loading of lists ... see the Gmail app: when you get near the bottom of the currently loaded list, the app fetches more of the list without user interaction. The user just keeps scrolling down. 4. If breaking a list onto different pages, provide your full navigation scheme on each page. Be careful with backward navigation; test with users. Barbara Ballard [EMAIL PROTECTED] 1-785-838-3003 On Fri, Oct 3, 2008 at 9:42 AM, david farkas [EMAIL PROTECTED] wrote: thanks, this is all very helpful for the standard browser view. is there any similar research or articles on the mobile side? my gut feeling is there is a different approach needed as navigating back and forward is more difficult, users can't open new tabs or windows in mobile devices (iphone aside) and the overall screen size is limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33803 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
[IxDA Discuss] Advice? Dismissal over no more design
Hi all, I work in-house as an interaction designer in a technical industry. I am a senior employee. The company has a massive customer base, and lack of design is their core problem. I am the interaction designer, and there is a visual designer I hire on contract. This year, I have laid out full design plans for next generation products to be made until 2010. I'm now told that they are *changing their philosophy.* They want to work in a more agile fashion with all developers doing the design and working with customers. I don't believe that. I am sure they want to downsize by 1. They are targeting cost-savings with a designer versus a developer, as they are in a build-it phase and not a heavy design phase for at least 2 years. Get this. They have offered me a job as an entry level developer bug fixing an older product (which I also designed), not even for the new generation products. I last did software programming 8 years ago. Interaction designer to entry level developer. This is constructive dismissal (the legal term for the switcheroo). They want me to quit (well duh, but it took me a while to believe this since I wouldn't in a million years fire me or someone like me :)) I find this unreal because - product managers are fully planning to use my design plans for the forseeable future (2 years) , so their philosophy change is patently a lie - I never thought I'd have to argue that design is a specialized skillset to the company that desperately wanted these skills - I was consciously trading benefits of being an entrepreneur for the stability of in-house work (albeit with less pay) What am I looking for? - Advice from someone who has dealt with constructive dismissal or with such a situation. - Advice on how I might proove that interaction design and developer is not the same role if this ever gets to court. My employer may argued that interaction design is just the upfront part of coding so it is a realistic job change. thanks, Norman Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Advice? Dismissal over no more design
Find a new job at a company that understands the value of design. Run from this backwards place as fast as possible. will evans emotive architect hedonic designer [EMAIL PROTECTED] 617.281.1281 twitter: semanticwill aim: semanticwill gtalk: wkevans4 skype: semanticwill _ Sent via iPhone On Oct 4, 2008, at 12:29 AM, Acuity Corp [EMAIL PROTECTED] wrote: Hi all, I work in-house as an interaction designer in a technical industry. I am a senior employee. The company has a massive customer base, and lack of design is their core problem. I am the interaction designer, and there is a visual designer I hire on contract. This year, I have laid out full design plans for next generation products to be made until 2010. I'm now told that they are *changing their philosophy.* They want to work in a more agile fashion with all developers doing the design and working with customers. I don't believe that. I am sure they want to downsize by 1. They are targeting cost-savings with a designer versus a developer, as they are in a build-it phase and not a heavy design phase for at least 2 years. Get this. They have offered me a job as an entry level developer bug fixing an older product (which I also designed), not even for the new generation products. I last did software programming 8 years ago. Interaction designer to entry level developer. This is constructive dismissal (the legal term for the switcheroo). They want me to quit (well duh, but it took me a while to believe this since I wouldn't in a million years fire me or someone like me :)) I find this unreal because - product managers are fully planning to use my design plans for the forseeable future (2 years) , so their philosophy change is patently a lie - I never thought I'd have to argue that design is a specialized skillset to the company that desperately wanted these skills - I was consciously trading benefits of being an entrepreneur for the stability of in-house work (albeit with less pay) What am I looking for? - Advice from someone who has dealt with constructive dismissal or with such a situation. - Advice on how I might proove that interaction design and developer is not the same role if this ever gets to court. My employer may argued that interaction design is just the upfront part of coding so it is a realistic job change. thanks, Norman Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Advice? Dismissal over no more design
seconded. this company will follow its own destiny. find a place whose philosophy matches yours. BTW, without a designer (or someone trained in design approaches) they will make the mistake of turning customer requests into non-viable products. I see a Homer-mobile in their future. http://www.yellowmobile.com/blog/homer-car.gif On Sat, Oct 4, 2008 at 6:35 PM, William Evans [EMAIL PROTECTED] wrote: Find a new job at a company that understands the value of design. Run from this backwards place as fast as possible. will evans emotive architect hedonic designer [EMAIL PROTECTED] 617.281.1281 twitter: semanticwill aim: semanticwill gtalk: wkevans4 skype: semanticwill _ Sent via iPhone On Oct 4, 2008, at 12:29 AM, Acuity Corp [EMAIL PROTECTED] wrote: Hi all, I work in-house as an interaction designer in a technical industry. I am a senior employee. The company has a massive customer base, and lack of design is their core problem. I am the interaction designer, and there is a visual designer I hire on contract. This year, I have laid out full design plans for next generation products to be made until 2010. I'm now told that they are *changing their philosophy.* They want to work in a more agile fashion with all developers doing the design and working with customers. I don't believe that. I am sure they want to downsize by 1. They are targeting cost-savings with a designer versus a developer, as they are in a build-it phase and not a heavy design phase for at least 2 years. Get this. They have offered me a job as an entry level developer bug fixing an older product (which I also designed), not even for the new generation products. I last did software programming 8 years ago. Interaction designer to entry level developer. This is constructive dismissal (the legal term for the switcheroo). They want me to quit (well duh, but it took me a while to believe this since I wouldn't in a million years fire me or someone like me :)) I find this unreal because - product managers are fully planning to use my design plans for the forseeable future (2 years) , so their philosophy change is patently a lie - I never thought I'd have to argue that design is a specialized skillset to the company that desperately wanted these skills - I was consciously trading benefits of being an entrepreneur for the stability of in-house work (albeit with less pay) What am I looking for? - Advice from someone who has dealt with constructive dismissal or with such a situation. - Advice on how I might proove that interaction design and developer is not the same role if this ever gets to court. My employer may argued that interaction design is just the upfront part of coding so it is a realistic job change. thanks, Norman Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Advice? Dismissal over no more design
Norman: Advice on how I might prove that interaction design and developer is not the same role if this ever gets to court. Capture define the user's _workflow_ 'Prove' you're an interaction designer by _understanding your audience_ (external and internal). Differentiate yourself from the role of developer by advocating 'solutions' over 'features'. regards /pauric . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33867 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
[IxDA Discuss] Event:10/28 NYC UPA - Will Website Usability Decide the 2008 Presidential Election?
NYC Usability Professionals Association presents: *Usability Research on Undecided Voters: Will Website Usability Decide the 2008 Presidential Election?* In an age of media overload, how do undecided voters make up their minds in the upcoming election? Do Web savvy Americans turn to the Web for answers and if so, how much influence do the candidates' Websites have? Could the usability of the Obama McCain sites have a significant impact on the way people perceive each candidate? Can having a user-friendly Website really sway people's votes? First Insights wanted to get the answers to these questions and more. Our team traveled the country and conducted one-on-one usability interviews with dozens of undecided voters. Lon Taylor, Principal Usability Consultant at First Insights http://www.firstinsights.com/, will explain our methodology, share how we created our moderators guide and present a host of detailed findings and video clips. * Speaker*: Lon Taylor Principal, First Insights * Date: *Tuesday, October 28, 2008 *Registration*: 6:00pm (refreshments served) *Please arrive by 6 to allow time to get through security. Photo ID required by security to enter building. It must match the name on the registration list. Presentation*: 6:30pm to 8:00pm (includes QA) *Networking*:8:00pm to 8:30pm Dinner at a nearby restaurant: 8:30pm to whenever (participants pay for their own dinner) *Cost*: NYC-UPA Members Non-Members: $15 Non-members with 1 year membership: $30 Full-time students: $5 (students please provide valid ID) * **Note: For this event we are not able to offer discounted member pricing.* *Location*:277 Park Avenue New York, NY 10017 (between 47th 48th, on EAST side of street) *Map: click here for map to the locationhttp://maps.google.com/maps?f=qhl=engeocode=q=277+park+ave,+ny,+nysll=40.75675,-73.975689sspn=0.007883,0.018089ie=UTF8ll=40.756132,-73.975711spn=0.008403,0.019226z=16 *** *RSVP:* *NO EMAIL RSVPs ACCEPTED FOR THIS EVENT* Please purchase a guaranteed ticket at the event registration site: http://20081028.eventbrite.com * **Registration closes *at 4 PM Monday, October 27th, 2008 (1 day before the event). *Refundable *until noon, Thursday, October 30h, 2008 (2nd day after the event) by sending a request to [EMAIL PROTECTED] *Transferable* on or before noon Monday, October 27th, 2008 (1 day before the event) by sending a request to [EMAIL PROTECTED] You must notify us, and get a confirmation, of this transfer or it will not be valid. ** Seats are limited and reservations are first come, first served. We advise you to register early as previous events have sold out and we had to turn people away. Members of our parent organization, the UPA (the Usability Professionals' Association), must join the NYC chapter to qualify for member rates. We encourage everyone to join our parent organization, though you do not need to do so to become a member of our chapter. You can learn more about our NYC organization http://nycupa.org/ or learn about our parent organizationhttp://www.upassoc.org/ . *About the Speaker* For the past 15 years Lon Taylor, Principal, First Insights has cultivated his usability, marketing and advertising skills by achieving measurable results for Fortune 500 firms and successful start-ups. Having filled a variety of roles as a usability moderator, senior project manager, director of marketing, and occasional information architect, he offers clients a straightforward approach to helping them meet their objectives. The experience of working across a variety of industries - banking, insurance, travel, pharmaceuticals, automotive, technology and packaged goods - gives Lon a unique perspective when new challenges arise. The diverse nature of the projects Lon completed during his years at Blue Marble and Novo (part of Publicis Groupe, the world's fourth largest advertising and media firm) demonstrated his ability to lead multi-disciplined teams and think creatively. Lon has published usability related articles in Quirk's Market Research Magazine, The Journal of Intranet Strategy Management, and MarketingProfs.com. He holds a B.S. in Social Education from Boston University. * * *NEW NYCUPA FEATURE AVAILABLE NOW! * Go to: http://nycupaopps.blogspot.com/ Login: [EMAIL PROTECTED] Password: newopps4me * **Our Mission *The NYC chapter of the Usability Professionals' Association (UPA) seeks to gather members of the marketing, design, technology and research communities who share a common vision: creating websites,