Tom and Jack,
The 68% leaving from Indifference means that you aren't telling them how
good you are.
So when the new guy shows up, he has no idea of the record of reliability.
One of the great things about selling Managed Router or Firewall or IDS
service to businesses is that you can send
Interesting thought. Along those lines, try calling up past customers
and asking them--you may not like the feedback, but, it should be
useful. In any case, they'll likely have a better idea why they left
than we will :)
-Clint
On 3/31/07, Peter R. [EMAIL PROTECTED] wrote:
Tom and Jack,
Thats a good list Peter.
My broadband churn is almost 100% people dying and moving. I think it's
like 2:1 moving over dying, Thank god the housing market is in the toilet.
Every week I open the newspaper and see which of my customers passed
away. This week I lost 2. One a broadband sub and
Not an accurate list, it leaves off a big category.
- Customer doesn't know who or what they are using, nor why. Therefore
makes uninformed decisions.
So lack of communication with client base I believe is one of the biggest
reasons for custoemr churn. For example, customer's staff change,
Tom DeReggi wrote:
Not an accurate list, it leaves off a big category.
- Customer doesn't know who or what they are using, nor why. Therefore
makes uninformed decisions.
So lack of communication with client base I believe is one of the
biggest reasons for custoemr churn. For example,
