> 3) Advertising. I'm looking for ways to get the word out. ShareTheNet > seems to be very stable and feature rich for the price, so if anyone has any > ideas on how to really get the word out, I would like to hear them. The best advertising is free, and is called public relations. My suggestion to you is to get ahold of some influential industry people, i.e., press critters, and show them why ShareTheNet is a superior solution for sharing a single Internet connection. In other words, get the buzz going. Look for the people who have already written about things like WinGate, and call them up and ask if they are familiar with ShareTheNet. Then offer to demo ShareTheNet for them. Also be prepared to contrast your product from WinGate, SyGate and all the others out there. Obvious targets are the major publications like PC Magazine, PC World, Byte (Jerry Pournelle) and others. You'll have to come up with a good story first. And the question in front of most minds today might be Why should I choose ShareTheNet when I get this functionality free with Win98 Seconded Edition? You need a good answer to this. One possible answer is that you're going after a different market, a different customer, one who is willing to put up with the extra complexity of ShareTheNet in order to achieve greater functionality. In this case, SharTheNet is superior to other solutions offering similar functionality because.... It's also a good way to get some use out of that old 486 box collecting dust in the closet. _______________________________________________ ShareTheNet maillist - [EMAIL PROTECTED] http://www.webserv.com/mailman/listinfo/sharethenet
