http://www.msnbc.msn.com/id/15972699/
By Brian Tracey Business Editor MSNBC Soaring oil prices have pinched gas guzzlers everywhere, but the pain has been particularly acute in the air-travel industry. So we shouldn't be surprised to learn a Chinese airline, which has calculated it takes a liter of fuel to flush the toilet at 30,000 feet, is urging passengers to go to the bathroom before they board. As Chinese airlines come under increasing pressure to cut fuel expenditures, China Southern's latest strategy is to encourage passengers "to spend their pennies before boarding the aircraft," the Xinhua news agency reported this week. "The energy used in one flush is enough for an economical car to run at least 10 kilometers," Captain Liu Zhiyuan, who flies regularly between Hangzhou and Beijing, was quoted as saying. We think a catchy slogan would help motivate travelers. How about: "Flush, then fly with us." Or maybe, "Go before you go."
