On Thu, May 14, 2009 at 9:30 AM, Udhay Shankar N <[email protected]> wrote:
> I once attended the Pooram temple festival in Thrissur [1], a truly
> unforgettable experience. One thing I remember about a conversation I
> had there was the claim that ~50% of the entire annual sale of liquor
> happens during the festival (all 36 hours of it, plus a day before and
> after)

That claim seems a little exaggerated. Alcohol consumption in Kerala
(at least in and around Thrissur) peaks locally during most of the
temple/church festivals.

-gabin

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