socaltech.com TechNews - Wednesday, September 5, 2012
Edited by Benjamin F. Kuo
ISSN: 1524-6736
http://www.socaltech.com/News
------------------------------------------------------------------------
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We Create Demand for California's Technology Companies.

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   --TigerLead Acquired By Move
   --Malware Analysis Firm Norman Sets Up HQ In San Diego
   --Fizziology Expands In The UK
   --Acacia Research Appoints President
   --Local College Startups Get Limelight
   --GlobalWide Media Buys Canadian Firm
   --FaceCake Gets Funding For Virtual Dressing Rooms
   --LA Technology Investor Bohnett Appointed To Kennedy Center Board
   --POP Charger Gets $139K In Crowdfunded Project
   --Elevance Pulls IPO

   MARKETPLACE
   --PortTech EXPO 2012: CLEAN TECH SOLUTIONS FOR TOMORROW’S PORTS
   --Ventura Ventures Technology Center (V2TC) - Business Incubator
   --PwC Emerging Company Zone
   --Binary Pulse Technology Marketing. We Create Demand.
   --Fetch Recruiting, Inc.

   RECENT JOB POSTINGS
   --Senior Director - Cloud, Content & Media - Americas, Los Angeles,
DataDirect Networks
   --Solution Architect, Los Angeles, DataDirect Networks
   --Quality Engineer, Camarillo, Johanson Technology
   --President, West Los Angeles, 33Give

   RECENT FUNDING

   EVENTS

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TigerLead Acquired By Move
----
Los Angeles-based TigerLead Solutions, a developer of lead generation
and lead management systems for the real estate industry, has been
acquired by Move, Inc.. According to Move, it paid $22M in cash for
TigerLead. Move explained the acquisition will help extend its lead
generation product set. TigerLead was founded by Howard Tager, Art
Sawyer, and Adam Ingersoll. Move runs real estate sites Realtor.com,
ListHub, and other related businesses.

Malware Analysis Firm Norman Sets Up HQ In San Diego
----
Norman AS, a developer of malware analysis and security software, said
today that it has opened up a new, U.S. corporate headquarters in San
Diego. Norman said the new office will house sales, marketing, product
management, and R&D personnel, and comes in addition to a current
location in Fairfax, Virginia. Norman did not say how many people it
plans to hire at the new location, but cited the area's business
climate and business development in choosing San Diego. The firm said
Einar Oftedal, its Vice President Emerging Technologies and
Innovations is moving to San Diego to head up the new office. Norman's
global headquarters are in Norway.

Fizziology Expands In The UK
----
Hollywood-based social media research company Fizziology said this
morning that it has launched a new, U.K. research arm, which will help
provide customers with tracking of online conversations in that
country. Fizzilogy provides online social media monitoring of
Facebook, Twitter, blogs, and other sites to help the media,
entertainment, and sports industry track trends.

Acacia Research Appoints President
----
Newport Beach-based patent storehouse Acacia Research said today that
it has named Matthew Vella as President of the firm. Vella has been at
Acacia Research Group since 2006, and has been serving as Executive
Vice President since October of last year. Prior to Acacia, Vella had
served at ATI Research and Nortel Networks. Acacia owns a significant
storehouse of patents, which it aggressively licenses to other
companies.

Local College Startups Get Limelight
----
Four, local college startups -- all founded at the University of
Southern California -- have the spotlight in the latest Inc.com
magazine, which highlights America's coolest College Start-Ups. The
article highlighting eighteen startups founded out of college included
1st Round Sports (founded by Teague and Riley Egan, Zack Johnson, and
Sterling Brewster); Stoked Skateboards (founded by David Rajewski);
Salute The Brave Apparel (founded by Ryan Morris); and TrueRSVP
(founded by Fei Xiao and Anna Sergeeva). TrueRSVP has scored funding
from OrganicStartup, the venture accelerator run by angel investor
Scott Sangster. All four startups are in the Los Angeles area.
http://www.inc.com/college-startups

GlobalWide Media Buys Canadian Firm
----
Westlake Village-based GlobalWide Media, a provider of online
affiliate marketing, display marketing, search engine marketing, and
other services, has acquired Canadian firm Neverblue Media Company and
AKMG, the firm said last week. The deal was worth $40M in cash.
Neverblue is a provider of performance-based online marketing, and is
based in Victoria, British Columbia. AKMG is an operator of an
affiliate marketing network which was run in conjunction with
Neverblue, and is based in El Segundo. GlobalWide Media is headed by
Farshad Fardad.

FaceCake Gets Funding For Virtual Dressing Rooms
----
Calabasas-based FaceCake Marketing Technologies, a developer of 3-D,
virtual dressing room technology, has raised a round of funding from
XG Ventures, a Silicon Valley venture firm whose founders are former
Google execs. Amount of the funding was not disclosed. The funding
round was first reported by the Wall Street Journal Tuesday morning.
FaceCake develops 3-D software which allows consumers to try on
different outfits, and is apparently debuting on Thursday at
Bloomingdale's.
http://www.socaltech.com/intelligence/?action=showdeal&id=44983

LA Technology Investor Bohnett Appointed To Kennedy Center Board
----
David Bohnett, the founder of Geocities.com, and currently head of Los
Angeles venture capital firm Baroda Ventures, has been appointed as a
Trustee to the John F. Kennedy Center for the Performing Arts. The
appointment was announced Friday by the White House and the Obama
administration. Bohnett, who spends a significant amount of time
nowadays focused on philanthropic efforts, is currently Chairman of
the Board of the Los Angeles Philharmonic Association, and is a
trustee at Los Angeles County Museum of Art, in addition to other
efforts. Baroda Ventures has invested in such companies as DogVacay,
GradientX, GraphEffect, LifeCrowd, OVGuide, SurfAir, and Retention
Science, among others. Bohnett is one of the early pioneers of
Southern California's technology industry, having founded
GeoCities.com in 1994 and selling it to Yahoo in 1999.

POP Charger Gets $139K In Crowdfunded Project
----
The POP Charger project on Kickstarter, the electronics charging
device being developed by local serial entrepreneur Jamie Siminoff,
closed out its funding effort on Kickstarter over the weekend, raising
a total of $139,170 out of a $50,000 goal, from 1,000 backers. The
project--which was launched in July--goes towards creating a project
to create a portable device charger capable of charing multiple
iPhones, iPads, and other devices all at thes same time. Siminoff is
the former CEO of Unsubscribe.com, which he sold to TrustedID in
November of last year. Siminoff turned to crowdsourcing, rather than
seed or venture funding, for this latest project.

Elevance Pulls IPO
----
Elevance Renewable Sciences, the producer of specialty, renewable
chemicals based on research licensed from Pasadena-based Materia, has
pulled its IPO. The Illinois company said in a filing this morning
that it has pulled the IPO due to a new private placement of preferred
stock. Elevance just announced a $104M venture capital round in July,
a Series E round which came from Lacustrine Limited via Genting
Genomics Limited, and Total Energy Ventures International. Elevance
was spun out of Materia in March of 2008, based on the research
conducted by Materia, whose technology is derived from Nobel prize
winning chemical technology originally developed at Caltech.


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PortTech EXPO 2012: CLEAN TECH SOLUTIONS FOR TOMORROW’S PORTS

September 5 (5:00 - 8:00 PM) - Entrepreneur Showcase and Pitch Competition
September 6 (8:00 AM - 3:00 PM) Panel Sessions, Exhibitors,
Demonstrations,
Breakout Sessions and Keynotes
DoubleTree Hotel by Hilton, Cabrillo Marina, San Pedro

Keynote Speaker: Carla Peterman, California Energy Commission

On September 5th and 6th, PortTech Los Angeles welcomes community and
industry leaders, technology entrepreneurs, university researchers, and
investors to PortTech EXPO 2012. The 3rd Annual EXPO will focus on
products and services, issues and opportunities for enterprises and
entrepreneurs with emphasis on trade, transportation and logistics. EXPO
program topics include: Financing Technologies for Ports and Beyond; Labor
Opportunities Enabled by New Technologies; and Environmental Technologies
for a Sustainable Future. PortTech EXPO 2012 also includes sponsored
breakout sessions, exhibitors, demonstrations, workshops and the
Entrepreneur's Showcase and Pitch Competition featuring clean technology
companies.

For additional information or to register for EXPO 2012 go to:  PortTech
EXPO http://www.porttechla.org/events/expo.asp


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------------------------------------------------------------------------
RECENT JOB POSTINGS
More jobs at http://www.socaltech.com/Jobs
Members post jobs for free

Senior Director - Cloud, Content & Media - Americas, Los Angeles,
DataDirect Networks
http://www.socaltech.com/showjob.php?id=5416

Solution Architect, Los Angeles, DataDirect Networks
http://www.socaltech.com/showjob.php?id=5415

Hardware  Production Test Engineer, Chatsworth, DataDirect Networks
http://www.socaltech.com/showjob.php?id=5414

Test Development Engineer, Sunnyvale, DataDirect Networks
http://www.socaltech.com/showjob.php?id=5413

Quality Engineer, Camarillo, Johanson Technology
http://www.socaltech.com/showjob.php?id=5412

President, West Los Angeles, 33Give
http://www.socaltech.com/showjob.php?id=5411



------------------------------------------------------------------------
RECENT FUNDING SUMMARY

09/04/12 Facecake Marketing                       $0.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44983

08/30/12 Wallaby                                  $1.1M
http://www.socaltech.com/intelligence/?action=showdeal&id=44977

08/30/12 NuvoTV                                   $40.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44978

08/27/12 NastyGal.com                             $40.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44916

08/23/12 MYMUSAIC                                 $0.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44907

08/21/12 Swagsy                                   $0.1M
http://www.socaltech.com/intelligence/?action=showdeal&id=44869

08/21/12 Ultrawave Labs, Inc.                     $0.5M
http://www.socaltech.com/intelligence/?action=showdeal&id=44871

08/21/12 Bioniz                                   $0.5M
http://www.socaltech.com/intelligence/?action=showdeal&id=44866

08/21/12 MelRok                                   $2.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44864

08/21/12 BioPhotas                                $0.7M
http://www.socaltech.com/intelligence/?action=showdeal&id=44863

08/21/12 Stroma Medical Corp.                     $0.8M
http://www.socaltech.com/intelligence/?action=showdeal&id=44862

08/17/12 Modern Meadow                            $0.4M
http://www.socaltech.com/intelligence/?action=showdeal&id=44741

08/16/12 Little Black Bag                         $8.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44739

08/15/12 EcoMom                                   $4.7M
http://www.socaltech.com/intelligence/?action=showdeal&id=44736

08/15/12 PageWoo                                  $0.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44732

08/14/12 Educreations                             $2.2M
http://www.socaltech.com/intelligence/?action=showdeal&id=44730

08/13/12 Elcelyx Therapeutics, Inc.               $4.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44691

08/08/12 Pivotshare                               $1.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=44587

08/07/12 AwesomenessTV                            $3.5M
http://www.socaltech.com/intelligence/?action=showdeal&id=44506



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Upcoming Events This Month http://www.socaltech.com/Calendar
socaltech.com Calendar of Southern California High Tech Events

Submit your events at least two weeks in advance to:
http://www.socaltech.com/submitevent.html

September 5, San Pedro -- Port Tech LA 2012 Expo. On September 5th and 6th,
PortTech Los Angeles welcomes community and industry leaders, technology
entrepreneurs, university researchers, and investors to PortTechEXPO 2012.
The 3rd Annual EXPO will focus on products and services, issues and
opportunities for enterprises and entrepreneurs with emphasis on trade,
transportation and logistics.  EXPO program topics include: Financing
Technologies for Ports and Beyond; Labor Opportunities Enabled by New
Technologies; and Environmental Technologies for a Sustainable Future.
PortTech EXPO 2012 also includes sponsored breakout sessions, exhibitors,
demonstrations and the Entrepreneur's Showcase and Pitch Competition
featuring clean technology companies.. See
http://www.socaltech.com/calendar/eventid/22735

September 5, Los Angeles -- Is Your Pitch in the Strike Zone?
Entrepreneurs, does your pitch measure up? New this year, the pitch
competition for entrepreneurs with innovative clean tech applications will
be held on the evening of September 5th at the 3rd Annual PortTechEXPO.
Angel and venture investors, business advisors and coaches, attorneys,
accountants, and port representatives will be in attendance. See
http://www.socaltech.com/calendar/eventid/22649

September 6, Santa Monica -- LA CEOs, an education and support group for
CEOs presents: Monica Dodi, Managing Director of The Women’s Venture
Capital Fund with Perspectives of a Venture Capitalist and How They
Evaluate Potential Investments and The Benefits of Gender Diversity. This
free event is for CEOs only, with at least a million dollars in sales or
funding.  Service providers will be asked to leave. See
http://www.socaltech.com/calendar/eventid/22713

September 6, San Pedro -- Port Tech LA 2012 Expo. On September 5th and 6th,
PortTech Los Angeles welcomes community and industry leaders, technology
entrepreneurs, university researchers, and investors to PortTechEXPO 2012.
The 3rd Annual EXPO will focus on products and services, issues and
opportunities for enterprises and entrepreneurs with emphasis on trade,
transportation and logistics.  EXPO program topics include: Financing
Technologies for Ports and Beyond; Labor Opportunities Enabled by New
Technologies; and Environmental Technologies for a Sustainable Future.
PortTech EXPO 2012 also includes sponsored breakout sessions, exhibitors,
demonstrations and the Entrepreneur's Showcase and Pitch Competition
featuring clean technology companies.. See
http://www.socaltech.com/calendar/eventid/22734

September 6, Santa Monica -- Intro to Search Engine Optimization. Coloft
Academy. What is Search Engine Optimization? This class is designed to
teach you how to drive more traffic to your web site and increase sales,
by using tools suited for anyone!. We’ll cover getting on the first page
of search engines (results not guaranteed), getting more web traffic
without spending money on advertising, and strategies for onsite and
offsite website optimization techniques.. See
http://www.socaltech.com/calendar/eventid/22673

September 11, Costa Mesa -- 2012 PMI-OC Project Management Conference. The
Orange County Chapter of the Project Management Institute will hold a
Project Management Conference Sept. 11, 2012.  The event will feature
education and leadership sessions, as well as speaker Troy Hazard, recent
global president, Entrepreneurs’ Organization.  Also included will be the
proclamation of Project Management Day by Orange County mayors, state
assemblymen, and other dignitaries, and a 9/11 remembrance ceremony.. See
http://www.socaltech.com/calendar/eventid/22715

September 11, Santa Monica -- State of the Market. LAVA Distinguished
Speaker Series
An Evening with Paul Kwan - "State of the Market". Paul Kwan, Managing
Director, Head of Internet & Software Banking, Morgan Stanley. Paul is
responsible for Morgan Stanley's Internet and Software Banking practice
and has been focused on the software and Internet industry for over
sixteen years. See http://www.socaltech.com/calendar/eventid/22724

September 12, Santa Monica -- Startup Accounting - Essentials every founder
should know. Coloft Academy. In this class we will cover the necessary
tools and measures startups must take to manage their finances. Taught by
startup finance veteran David Ehrenberg, we will be covering the
following: Accounting prior and post funding; Taxes; Accounting systems
and software; and more. See
http://www.socaltech.com/calendar/eventid/22674

September 12, Los Angeles -- Silicon Beach @ USC. SoCal has had a long
history of tech innovation and Los Angeles is undeniably the creative
capital.  USC, with a strong entrepreneurial tradition and home to the
leading school for cinematic arts, is pushing the Silicon Beach movement
forward with an upcoming forum . At Silicon Beach @ USC, the Marshall
School of Business Institute for Communication Technology Management, the
Lloyd Greif Center for Entrepreneurial Studies and the USC School of
Cinematic Arts' Entertainment Technology Center will host a series of
panels to educate startups on trends in entertainment distribution,
discuss the convergence of entertainment and technology and will seek to
advance technology startups, as well as foster connections with venture
capital and angel investment communities. See
http://www.socaltech.com/calendar/eventid/22716

September 13, Los Angeles -- Silicon Beach @ USC. SoCal has had a long
history of tech innovation and Los Angeles is undeniably the creative
capital.  USC, with a strong entrepreneurial tradition and home to the
leading school for cinematic arts, is pushing the Silicon Beach movement
forward with an upcoming forum . At Silicon Beach @ USC, the Marshall
School of Business Institute for Communication Technology Management, the
Lloyd Greif Center for Entrepreneurial Studies and the USC School of
Cinematic Arts' Entertainment Technology Center will host a series of
panels to educate startups on trends in entertainment distribution,
discuss the convergence of entertainment and technology and will seek to
advance technology startups, as well as foster connections with venture
capital and angel investment communities. See
http://www.socaltech.com/calendar/eventid/22717

September 15, Santa Monica -- User Experience (UX) for Lean Startups. LuxR
and Cross Campus. Please join LUXr and Cross Campus for a 1-day workshop
on User Experience for Lean Startups.  User Experience is one of the most
challenging and least understood aspects of creating a product...and yet
it will make or break your product. Join Lane Halley to learn Lean Startup
methods that help you make the right product, and make your product right.
See http://www.socaltech.com/calendar/eventid/22725

September 18, Los Angeles -- AMA Los Angeles: Learn the Marketing Secrets
You Don't Know.  Wanna know a juicy secret? Or several? Then come join us
for our September event ‘Market Like a Pro: The Secrets You Don't Know’
focused on helping you learn approaches that give you big advantages over
those who aren't ‘in the know’NEW . See
http://www.socaltech.com/calendar/eventid/22746

September 18, Irvine -- CleanTech OC 2012 Conference & Expo. CleanTech OC
2012 is the third annual conference and expo promoting economic growth in
the Orange County clean technology industry, likely to be one of the most
significant engines for job growth over the next decade. Attended by
cleantech entrepreneurs & industry leaders, investors, policy makers, and
many others, this is the only annual conference in Orange County dedicated
to covering the clean technology space and connecting industry stakeholders
from throughout the region & state. See
http://www.socaltech.com/calendar/eventid/22732

September 19, Santa Monica -- StartEngine - Summer 2012 Demo Day.
StartEngine Summer 2012 Demo Day event on Wednesday, September 19 at
CrossCampus in Santa Monica. This latest batch is comprised of 14 startups
who have been immersed in the StartEngine program since the session began
on July 2nd.  This innovative group includes an interactive health and
fitness assessment app, a task oriented email secretary, a cross-platform
multiplayer games, and an enterprise dashboard made social.. See
http://www.socaltech.com/calendar/eventid/22722

September 19, Pasadena -- Innovation Soiree: Caltech MIT Enterprise Forum’s
2012 Fall Social. September at Caltech, signals innovation in high gear as
summer blends into a new academic year: creative minds abuzz, innovating
and discovering throughout a strikingly beautiful campus. To celebrate
entrepreneurship across all of Southern California, the Executive
Committee of the Caltech/MIT Enterprise Forum invites you to an evening
networking reception. The focus is exclusively networking and making
connections (yes, no program!). Bring your business cards and your
entrepreneurial spirit. See
http://www.socaltech.com/calendar/eventid/22730

September 19, Santa Monica -- Search Engine Land Editor-in-Chief Danny
Sullivan - Startups Uncensored #30. Professional search engine marketers
rely on the editors of searchengineland.com to keep them up to speed.
Widely considered a leading "search engine guru," Danny Sullivan has been
helping webmasters, marketers and everyday web users understand how search
engines work for over a decade. Danny’s expertise about search engines is
often sought by the media, and he has been quoted in places like The Wall
St. Journal, USA Today, The Los Angeles Times, Forbes, The New Yorker and
Newsweek and ABC’s Nightline. See
http://www.socaltech.com/calendar/eventid/22727

September 20, Santa Monica -- Co-Founders Wanted of Santa Monica -
presented by CoFoundersLab. Looking for a co-founder? CoFoundersLab
focuses on more effectively facilitating co-founder matchmaking and
they're coming to Santa Monica! The CoFoundersLab matchmaking process
works by combining two services: a free, online matching platform at
CoFoundersLab.com and in-person Meetups.. See
http://www.socaltech.com/calendar/eventid/22726

September 20, Santa Monica -- Co-Founders Wanted of Santa Monica. The
purpose of this in-person Meetup is to help you find a co-founder for your
business or help you find a business to join as a co-founder. See
http://www.socaltech.com/calendar/eventid/22741

September 21, Los Angeles -- Lean Startup Machine. Lean Startup Machine is
a three-day workshop where attendees use Customer Development and Lean
Startup principles to validate an idea for a new product or service. See
http://www.socaltech.com/calendar/eventid/22679

September 27, Santa Monica -- PR Strategies for Startups. Coloft Academy.
Are you a startup that understands the power of PR, but isn’t sure how
toharness it to work for your company? Or maybe you’re planning a
launchbut aren’t sure if or when you should engage a PR firm for help? PR
industry veteran, Emily Scherberth, will answer these questions and
explain how startups can form meaningful connections with their target
audiences that build awareness, drive revenues and ensure sustained
growth. She will also cover the art of crafting compelling messages,
strategic media relations campaigns and PR staffing.
http://www.eventbrite.com/event/42496468NEW . See
http://www.socaltech.com/calendar/eventid/22745

September 27, Beverly Hills -- OnHollywood 2012: Where Innovation Meets
Entertainment, is a two day executive event featuring high-level debates
on which forces are disrupting user behavior and creating new
opportunities, content strategies and monetization schemes in the video,
music, gaming, search, and mobile industries. See
http://www.socaltech.com/calendar/eventid/22593

September 28, Beverly Hills -- OnHollywood 2012: Where Innovation Meets
Entertainment, is a two day executive event featuring high-level debates
on which forces are disrupting user behavior and creating new
opportunities, content strategies and monetization schemes in the video,
music, gaming, search, and mobile industries. See
http://www.socaltech.com/calendar/eventid/22594

October 3, Los Angeles -- USC CTM Fall 2012 Executive Roundtable.
Disruptive technologies, new consumer habits, and emerging business models
have transformed the communications value chain from network service
providers to content creators and beyond. The industry leaders who will
shape the next wave of change must meet the challenges of increasing
network demand, new modes of content distribution, and innovationNEW . See
http://www.socaltech.com/calendar/eventid/22749

October 3, Hollywood -- Digital Music Forum West. On October 3 and 4, DMW
hosts the 8th Annual Digital Music Forum West, where 300+ of the most
influential music and digital media leaders gather in the heart of
Hollywood to socialize, share ideas, do deals and learn about new
technologies and services. This year's event is packed with great content,
stellar people and a lot of companies that are new on the music-tech scene
so come on out and join us. See
http://www.socaltech.com/calendar/eventid/22664

October 4, Santa Monica -- Predictable Revenue: Getting To Your First
Million In Sales. It's not a startup until you've built something and it's
not a business until you’ve sold something. In this class, Aaron Ross the
creator of Salesforce.com's $100M outbound sales team will talk about how
to create predictable revenues for your company and hit your first million
in sales. The class is designed for CEOs, Co-Founders and Heads of Sales
working on products that are either ready to market or already being
soldNEW . See http://www.socaltech.com/calendar/eventid/22744

October 4, Hollywood -- Digital Music Forum West. On October 3 and 4, DMW
hosts the 8th Annual Digital Music Forum West, where 300+ of the most
influential music and digital media leaders gather in the heart of
Hollywood to socialize, share ideas, do deals and learn about new
technologies and services. This year's event is packed with great content,
stellar people and a lot of companies that are new on the music-tech scene
so come on out and join us. See
http://www.socaltech.com/calendar/eventid/22665



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Los Angeles-based executive search for emerging growth companies

Binary Pulse Technology Marketing (http://www.binarypulse.com).
We Create Demand for California's Technology Companies.

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Technical Recruiting for LA based Startups and High-Growth Companies

Email [email protected] for more information about sponsoring this
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