Market projections for 2016.

CAD 8.2 billion dollars
Global Animation and Gaming 243 billion dollars.

marketsandmarkets.com



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Emilio Hernández   VFX & 3D animation.


2014-03-11 15:51 GMT-06:00 Gideon Klindt <[email protected]>:

> I think the problem here is that A) people on this list are rational human
> beings who care about the software they use for a number of valid reasons
> and B) the only real motivation is ultimately what AD thinks share holders
> will respond to- which is to look like they either lost less in a quarter
> or made more by cutting costs- no mater how "small".
>
> I have no actual data, but I've heard many times that the cg portion of AD
> accounts for actually a very small part of total revenue, while CAD etc.
> account for a much larger portion.
>
> I'm not anti-capitalism, not by a long shot, but the stock market and what
> it does or doesn't do to good/bad products good/bad companies is
> disheartening at times.
>
>
> On Tue, Mar 11, 2014 at 2:27 PM, David Gallagher <
> [email protected]> wrote:
>
>>
>> Well, it was a "difficult" decision, we're assured by Autodesk.
>>
>> Not as difficult as it is for us.
>>
>>
>> On 3/11/2014 1:16 PM, Ed Manning wrote:
>>
>> Serious question.
>>
>>  Autodesk has gone on at some length about serving their M&E customers
>> better, not dispersing their resources on multiple applications, etc.  We
>> have now heard, especially here on the Softimage list, but also in other
>> forums, from several companies and scores of individual users who are
>> unhappy about this, and who feel that their work and their income will
>> suffer as a result.  Many of us have had private conversations with people
>> who are unhappy about it, some of whom speak with the weight (if not the
>> official voice) of sizable studios behind them. Many of those studios are
>> mostly built around Maya pipelines, but use Softimage as well.
>>
>>  So far as I can tell, not ONE Autodesk customer, *even those who
>> primarily use Maya and already use Houdini*, believes that they will not
>> be hurt by this. I haven't heard anyone say, "thank God -- at last I can
>> save a fortune by not deploying Softimage." For any shop that does
>> transition from Softimage, the very best-case possible scenario is simply
>> that costs stay about the same -- after all, they will have just as many,
>> if not more seats to provision.  But no one seems to even think the
>> best-case scenario is plausible.
>>
>>  Every single company that uses Softimage, uses it for some good reason.
>> After all, since it's not the "market leader," there HAS to be some special
>> advantage to using it, otherwise we wouldn't go to the extra trouble of
>> using it, integrating it, and staffing projects for it (and that last one
>> can be a LOT of extra trouble).  Whether you believe that reason is
>> workflow efficiency, ICE, flexibility, the in-built compositor, Arnold
>> integration,or the available talent in your area (most likely a combination
>> of the above), if you have been using Softimage, you have generally had to
>> make a conscious choice to do so.
>>
>>  That choice is sometimes invisible to outsiders in the case of
>> Soft-only or Soft-centric shops, but it is obvious in the case of large
>> Maya-centric shops that nevertheless adopt Softimage for some projects.
>>  So, given all that extra effort and inconvenience (#sarcasm), where are
>> the people who are relieved that it's over?
>>
>>  It seems, there aren't any.
>>
>>  I would be very interested to read official statements from any
>> Autodesk customers who feel that they will benefit from this decision.
>>  Yes, in the long run, many will, since they will transition to Houdini,
>> Modo, or some yet-to-be tool, but I'm talking about anyone who thinks that
>> they will make more money, or have an easier time of the next 2 years.
>>
>>  In fact, I would be interested in reading anything from anyone *at
>> Autodesk* explaining how this decision benefits ANY of Autodesk's
>> customers.  Does it help Maya-only shops because now they have a more-level
>> playing field? Does it help multi-app shops because now they'll be
>> single-app shops using the best-in-breed? Certainly can't both be true.
>>  And if either one of those statements is true, then there will be some
>> Autodesk customers with even more questions than we have now.
>>
>> As far as I can tell, even Maya-only customers do not feel that, say, the
>> move of the dev team to Maya, does anything beyond slightly improve what
>> has been an unacceptable stagnation in Maya development.
>>
>>  So if there is anyone reading this far who can make a positive case for
>> killing Softimage, please do so.
>>
>>  And if you can't, and you're in a position of any responsibility at an
>> Autodesk customer company that feels it's been negatively impacted in any
>> way, please consider having your company make a calm, rational, public or
>> private statement to Autodesk detailing that negative impact.
>>
>>  Thanks
>>
>>  Ed Manning
>>
>>
>>
>>
>>
>>
>
>
> --
> Gideon D. Klindt
> gideonklindt.com
>

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