100% agree with what Matt wrote. I truly think we've seen the last of the great innovators in this field. As Matt said, the costs are huge and the returns fairly low, even if you are successful.
Fabric Engine could have been a major new player in this arena, but I think they rightly have targeted being the non-partisan "glue" that binds a lot of this stuff together. Not totally accurate of a description but the best I can muster right now. I think the most innovative "new" DCC app on the market right now is Clarisse IFX, and strictly speaking it isn't even a DCC, it's more DC than DCC. > On Mar 1, 2017, at 7:27 AM, Matt Lind <[email protected]> wrote: > > I don't think we'll see new comprehensive DCC applications in the 3D space, > other than possibly Fabric Engine if they decide to go in that direction. > > The 1990s taught us it's a very expensive, time consuming, high risk, > resource intensive effort that sells to a limited market. Most of these > applications took 3-4 years to engineer a new core and only Softimage did a > complete ground-up rewrite on that schedule (with Microsoft money to burn). > The others borrowed pieces of existing technology. Once these apps hit the > market, it was another few years of lean cash flow until industry trusted > them enough to adopt for general use. That's another way of saying you need > at least 5 years of funding to undertake such an effort. > > The industry has evolved and expanded since the 1990s, but prices have > plummeted. Maya was originally released with MSRP of $35,000 USD. > Softimage at $13,995 USD. You have to sell a lot more licenses these days > to recoup costs. > > Another issue is the market has fragmented so much each specialty is > steering towards it's own dedicated toolset. While new DCC's are desired, > they don't appear to be a practical option. Going against the established > players is taking on a field of giants - and they have a good number of > patents for really important technology too. To compete in today's market, > you need a different formula to cause enough disruption backed by someone > with great ambition and cash. Elon Musk is probably the most recent > example, but despite all the resources, you can see how long and difficult > it has been for Tesla to penetrate the market. Software isn't automobiles, > but the analogy holds. > > Matt > > > Date: Wed, 1 Mar 2017 00:50:01 +0100 > From: Sebastien Sterling <[email protected]> > Subject: Re: Getting close to a 3 year old EOL annyversary > > See you later Space Software... (do you even reference mate ? ) > > When will the next generation of digital content creation tools/Platforms > happen I wonder ? Fabric is beating the fanfare don't get me wrong, but it > feels like we are late for a new member in the full solution family, > something that makes use of the advances made in tech... since after 1998. > > Also out of interest what would people like to see in It? Other then a row > of AD ceo's heads on sticks at boot up? > > > ------ > Softimage Mailing List. > To unsubscribe, send a mail to [email protected] with > "unsubscribe" in the subject, and reply to confirm. ------ Softimage Mailing List. To unsubscribe, send a mail to [email protected] with "unsubscribe" in the subject, and reply to confirm.
