Bruce, Good questions, but neither I nor Gavin can really speak for the search engines in terms of what they do with the information. He was just showing a way to represent the same information in compliant RDFa. I have heard that they use some of it, but I can't point to anything more detailed or authoritative.
Bob On Tue, Jan 24, 2012 at 3:23 AM, Bruce Whealton <[email protected]>wrote: > Bob, > So, was looking at the article on presenting schema.org as > RDFa. While I am happy to use RDFa I wasn't clear if that meant that > if you reproduced the same kind of information using an RDFa would > this help your site in terms of SEO or in terms of what Google and the > other search engines can present? I wasn't clear on that. Do the > search engines need the data in schema.org format in order to get the > search engine benefits, or can they work with RDFa versions of the > same data. > > They need to come up with tools for making this easier too. I don't > mean conceptually easier but things like Dreamweaver extensions, and > other tools for automating and speeding up the process. Drupal has > figured out how to get RDFa into the document or web page. Maybe > similarly schmea.org markup could be added to various tools. I think > there might be something for wordpress. > Bruce > > On Jan 5, 9:47 am, Bob DuCharme <[email protected]> wrote: > > Bruce, > > > > I wrote something about using TopBraid Composer to create a specialized > > version of a standard vocabulary athttp:// > topquadrantblog.blogspot.com/2011/03/how-to-extend-ontology.html, > > if that helps with the mechanics of creating your ontology. > > > > Google does no RDF-based reasoning or inferencing. They took part in the > > schema.org design to give people a way to embed semantics in web pages > to > > help the SEO of those pages. When schema.org was first announced, their > > position on RDFa's potential role was a bit vague, but since then people > > have figured out how to use RDFa to take advantage of schema.org--for > > example, see TopQuadrant alum Gavin Carother's blog entry athttp:// > gavin.carothers.name/2011/06/04/schema-org-as-rdfa/. > > > > schema.org does offer a way to define custom subproperties of its > schema's > > properties (see example athttp:// > www.w3.org/wiki/HTML_Data_Vocabularies#Extending_microdata_voc...), > > but it is a syntax they made up themselves. At least it uses URIs, so > > adding the appropriate RDFS properties (e.g. using { < > http://schema.org/Person/MP> rdfs:subPropertyOf <http://schema.org/Person>} > with the w3.org example) would define the same semantics in your own > > > > ontology so that semantic web standards compliant software like TopBraid > > would understand the relationship between these properties. > > > > Bob > > > > On Wed, Jan 4, 2012 at 8:27 PM, Bruce Whealton <[email protected] > >wrote: > > > > > > > > > > > > > > > > > Hello, > > > I had in mind to create a new ontology based on FOAF and/or > REL: > > > RELATIONSHIP: A vocabulary for describing relationships between people: > > >http://vocab.org/relationship/.html > > > > > and so initially it is just going to be myrel which will also be the > > > namespace. I had in mind an application of displaying additional > > > information that isn't specified in the REL vocabulary. As a business > > > owner, I also have clients and the REL vocabulary only has colleageOf > that > > > comes closest. I would need hasClient and then additional information > that > > > I might want to display such as jobs/tasks which relates to my > experience > > > (and hopefully others will find this of value also. I would also like > to > > > add training as either a class or set of properties of a FOAF:Person. > So, > > > I would publish myrel with a different name and on web pages using > RDFa I > > > would include the link to the vocabulary in the beginning of the > document > > > with other namespace prefixes. > > > > > My question relates to how things like this help with SEO > or > > > Marketing and with being able to publish information that you want > > > "understood" by the search engines. Can Google make any kind of > reasoning, > > > even the simple class and property type RDFS inferences? Many people > have > > > been including FOAF data in their web pages using RDFa but using the > most > > > popular search engine, Google, can we offer some additional information > > > that would help with SEO or Semantic Marketing by giving Google more > > > semantic data to index and include when people are doing searches? > It's > > > easy enough to present these various namespaces of the Semantic Web in > an > > > RDFa web page at the very top where the namespace prefixes are > included, > > > but does this benefit them at all in terms of SEO when people are not > using > > > specialized Semantic search engines? > > > > > It may be that when a Google bot parses the page for indexing, > the > > > bot can refer to the referenced vocabularies to gather the meaning of > the > > > data on the page. > > > > > Thanks in advance for any thoughts on this topic, > > > > > Bruce > > > > > -- > > > You received this message because you are subscribed to the Google > > > Group "TopBraid Suite Users", the topics of which include TopBraid > > > Composer, > > > TopBraid Live, TopBraid Ensemble, SPARQLMotion and SPIN. > > > To post to this group, send email to > > > [email protected] > > > To unsubscribe from this group, send email to > > > [email protected] > > > For more options, visit this group at > > >http://groups.google.com/group/topbraid-users?hl=en > > -- > You received this message because you are subscribed to the Google > Group "TopBraid Suite Users", the topics of which include TopBraid > Composer, > TopBraid Live, TopBraid Ensemble, SPARQLMotion and SPIN. > To post to this group, send email to > [email protected] > To unsubscribe from this group, send email to > [email protected] > For more options, visit this group at > http://groups.google.com/group/topbraid-users?hl=en > -- You received this message because you are subscribed to the Google Group "TopBraid Suite Users", the topics of which include TopBraid Composer, TopBraid Live, TopBraid Ensemble, SPARQLMotion and SPIN. 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