On Wed, Nov 18, 2009 at 8:33 PM, PGage <[email protected]> wrote: > > For some reason the ratings were slow coming out this week,
Nielsen had a power outage at their data processing center. Good thing it isn't an important time of the TV year like a sweep or something....oh, wait. > but if this is the last full week, and Leno shows measurable > improvement, it might help him with the antsy affiliates. He really > needs to find a floor below which the show's ratings won't fall. If he > can say that his number fluctuates between 1.4 and 1.7 and averages > about 1.5, he will be in good shape. I don't know how the NBC affiliates are going to be thrilled with a that sort of rating going into their late local news. If you have a mid-size market without meters, and Leno is doing half the adults 25-54 and adults 18-49 ratings the CBS and ABC affiliates deliver, that is going to have a big impact on the late local news. If the ratings between the three affiliates were close a year ago in late local news and now the NBC station is a distant third, I think there will be serious complaints from affiliates. The LA Times had a story about the metered markets a few weeks ago and the big declines: http://www.latimes.com/business/la-fi-ct-nbc-affils19-2009oct19,0,1421138.story TVG -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
